Should You Widen Your Offerings for the Whole Family?

We’re one year old! This stories in today’s show deal with attractions choosing between wide audience appeal versus targeting audience segments. Stories: Walt Disney World Annual Pass sales to resume Sept. 8 with four new pass types; Merlin Entertainments & LEGO break ground on LEGOLAND Shenzhen Resort; Storyland Studios to design experiences around Ubisoft franchises; Europa-Park to launch its own on-demand streaming service on VEEJOY; InPark Magazine’s interview with Cedar Point’s new GM.