May 9, 2026

Six Flags' Regional Pass Moat & D'Amaro's Disney+ Pivot

Six Flags and Disney both had excellent earnings calls, but they seem to have opposite strategies.

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Six Flags posted a strong Q1: 2.9 million guests (+4%), net revenues up 12% to $225.6 million, and per-cap spending up 6% to $69.26. More interesting, though, is that the new regional pass is driving cross-park visitation, and CEO John Reilly named SoCal and Texas as the markets where the pass is already working. Six Flags is leaning into this by announcing expanded summer programming and teasing new holiday programming at select parks. As some budget-conscious guests look to trim spending, Six Flags is positioned well geographically to capture that ‘trade-down’ demand.

Disney beat on the top and bottom: $25.17 billion in revenue (+7%) and adjusted EPS of $1.57. The stock popped about 7% on the day. Experiences revenue hit a Q2 record at $9.49 billion, with operating income of $2.6 billion, even as domestic parks attendance fell 1% on softer international visitation. Per-capita spending at domestic parks was up 5%. Hugh Johnston said the company has not seen any change in consumer behavior due to elevated gas prices, and Disney World forward bookings are pacing strongly, even with a 40% increase in cruise capacity. The most striking move on the call was Josh D'Amaro's reframing of Disney+ as the centerpiece of the company, calling it "the single most significant opportunity" the company has.

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By Okay from our studios in Los Angeles and Tampa.

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This is green Tag Theme Park and thirty. I'm Philip

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from Gantam Lighting Controls, and I'm joined as always by

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my co host Scott Swinson of scott sonon Great Development.

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On Green Tag, we look at the top news each

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week and we try and pick the stories we think

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are most important for theme park professionals and explain why

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we think they're important. To ask some questions, try to

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get to some answers. This week we're looking at earnings

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from both Six Flags and Disney. Hopefully we will get there.

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But yeah, well, and actually before we even start that,

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we probably should talk a little bit about last week's show,

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because some of our listeners did exactly what we ask

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you to do, and that is to double check us

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and make sure that you know we're staying honest, and

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if you have any additional information that we may have

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missed or misinterpreted, to go ahead and share. Last week,

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we did talk about the Six Flags closing, which even

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when we read it, even when we were presenting it

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in the show, was a little sketchy. But I will

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say that we basically took the same trend as most

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major networks right from as far as news outlets go,

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and uh so, we we apologize for missing the fact

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that the park did not actually close early and that

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the fight took place in the parking lot, but that

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still doesn't take away any of the talking points that

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we brought up during the show, which is theme parks

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are not as safe as they were when we were kids.

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And there were some people who commented, you know, back

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in my day, we didn't need this, and I'm glad

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you're you feel that way, because that's kind of what

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we said in the show. But I think it's I

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think it's important to recognize that even though we did

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make a mistake and we completely admit it, there was

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not an actual there was not an actual early closing,

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but it actually took place at closing time in the

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parking lot. And it is still trying to be determined

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as to whether the people who were in the parking

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lot causing the fights as part of a team takeover

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were actually people who were attending the park who actually

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went to the park that day. All of this said,

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we apologize for missing the one that that in detail,

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but I also think that we stand by all of

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the things that we said in regards to what these

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kinds of this kind of violence in or near a

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theme park could negatively potentially impact and create, you know,

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And the other question I had was, you know, one

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of the biggest things we talked about was the chaperone policy,

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and that if the chaperone policy, you know, if it did,

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if it did only take place outside in the parking lot,

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then a chaperone policy is not necessary exactly. But if

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they feel as though some of those people were in

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the park and coming out to start a rumble, is

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it called a rumble anymore? Damn? I mold anyway, So

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then clearly they feel that the chaperones could help that

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as well. So the context may have been misrepresented, and

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we apologize for that. However, the content we still stand

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by and feel as though it was valued, valuable discussion

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to have on a show like this one. Another comment

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that we got is that I am far too close

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to my camera. Well, I just tell you the shot.

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I'm back pretty far now, and this is a horrible shot.

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This is a horri This is way too much headroom.

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So you know, I guess it's just a matter of taste,

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and I agree with you. I don't think anybody wants

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to be this close to this face. I totally get that.

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I never watch us, really, I just you know, you

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let it play in the background, you go do other things.

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I don't know you listen to us either, So you

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know I know what we said. I don't So anyway,

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if I get too close, I apologize, And yes I

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have nose hairs. Okay, I'm an old guy. But AnyWho,

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the idea is that I will, I will do I will.

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We'll try to meet it, find a happy medium so

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that you're not completely repulsed by my giant close up

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of my face.

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Okay, I'm not repulsed. It's fine. Okay, shall we to

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the earnings?

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Then let's go on, let's talk about all right, that's

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that's unnecessary.

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But okay, that was a jump scare.

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Okay, that was a pleasant even for me.

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All right, So.

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Six Flags earnings were very good. I think you know

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everybody was pleased with them.

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Are we back on six Flags again? What the hell? Philip?

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I know, well, are there other parks?

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Well, after this show?

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I want to after this show, I want to put

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a moratorium on six Flags for at least like three weeks.

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We will get to Disney. Okay, let's get through this

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pretty quickly. So attendance and revenue were up for the

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first three months of twenty twenty six at six flags

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of seen parks, six flags welcome two point nine million guests,

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up four percent from the same period one year ago.

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Revenues were up increased twelve percent, helped by six percent

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increase in perk hat spending. Underscore that we'll come back

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to that. Operating costs also fell, but that's a little

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bit of a more complicated puzzle because it's they did

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reduce headcount from corporate staffing, but it's also because a

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lot of maintenance, because they got rid of a bunch

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of parks, right, so they're losing like staff from those

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parts they're getting.

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You know, maintenance is going down from some of that.

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But they didn't. I don't want to just brush over

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the fact that they did reduce headcount corporately, because you know,

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you and I both know people that are that were

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released let go, and to all of them, of course,

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I say congratulations, because it's the best thing that's going

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to ever happen to you in your career. But the

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other side of it is, I know it's scary and

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it's it is one of those things that is is

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we don't mean to make light of it, but it does.

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It does help the numbers, and.

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It does see the numbers right and the consolidation they're doing.

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So overall, it was a good earnings call at least

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shows that Riley is making an effort to rein in

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some of the expenses and costs. However, I'm going to

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point out so there's a lot of interesting stuff here

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that didn't really get covered by main people, mainly for

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US park people.

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That's interesting.

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But the tildr here really, in my opinion, is that

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they're in a really good position to combat the current

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macro uncertainty and they almost I'm not going to say

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they stumbled into it by accident, but it's sort of

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something where what they've found is that people are founding

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a light of a lot of value in their regional

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season passes. And if you think about what we talked

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about before with the concept of people needing to trade

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down depending on their budgets for summer, so in that regard,

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say and he actually there's a quote we can read

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about this, but he uses the one here in SoCal

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and the one in Texas has good examples of where

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people are now using the regional passes and they're taking

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a day trip to a park that's you know, within

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driving distance ish for them. So that way they're getting

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multivistation under the same pass. And if you think about that,

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it kind of dovetails exactly like if you think of

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people that want to take a vacation with the trading

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down and now they could you know, quote unquote trade

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down to taking a day trip to another Six Legs

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park because they already get in because they have a

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regional or if the cost is just upgrading for a regional,

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that's a pretty good value proposition. And so on top

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of that, this was not mentioned in the call, so

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I'm adding this for you all as contexts. But on

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top of this, six Flags has made a lot of

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announcements leading up to the earnings call for bringing back

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live entertainment, like so many announcements, and it's an incredible

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amount of live entertainment they're bringing back. And of course

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they just opened the Phantom Theater over Santim Theater, right,

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I think it's Phantom Theater opening Nightmare, I don't know.

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So they opened that family friendly ride. But then they

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also announced a lot of so they announced Christmas Slate

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returning for several of their parks, Holiday in the Park

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coming back for a few. They also announced The dead

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Man's Show that it's anyway, They're announcing it's live entertainment

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for Halloween, this returning even that was being cut last year.

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They also announced summer activations at a few parks. In particular,

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I wrote a piece for Attractions magazine about the summer

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stuff at King's Dominion, and it is all day and

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it's literally part of the strategy that they talked about

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where they want to provide all day entertainment that transitions.

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So during the day you have parades, and you have

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little performances, and you have shows. And they took their

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circ outdoor stage show and they're putting it inside of

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a theater and remounting it as a full theatrical production.

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So they're upgrading live entertainment at a lot of properties.

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And so that's the context that this comes into, right,

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and then they're saying, oh, looks like these regional passes

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are doing really well. When you can see how this

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fits together where it's encouraging people to upgrade to the

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past and it's making people want to keep the past

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because there's entertainment, there's new things to do, and I

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feel like this is just back to what we have

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been shouting at for years about six Flags, which is

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make it local, make it personal, make it back in

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live entertainment, and then do this regional past encourage people.

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So I actually think they fell into a really good

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position right now because the regional passes is something that

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nobody else can offer, and so it's truly a moat.

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And if then you're able to put the park presidents

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back and make each park individual and make each park

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doing something interesting, then you can actually really widen that moat.

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I don't know that's a tail. D Are we have

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another thing?

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If you're going to do if you're going to do

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a regional if you're gonna do a regional pass and

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you make all your parks the same, there's no point that.

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There's no point so I can I can spend more

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money to drive somewhere else to get the exact same

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product I can get in my own home park. What's

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really interesting is, you know, for me, because of my

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my what was my home park growing up with six

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Flags Great America? Now it was Marriott's Great America when

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I was there, and then it was Paramounts Great America,

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and then it was Bally's Great America, and now it's

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six Flags Great America. But what they're doing is they're

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going back and kind of thumbing through the rolodex of

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previous owners, and from an entertainment stand point, they're actually

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bringing back parades and shows from the early seasons in

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the celebration of the fiftieth anniversary. That's right, So I

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think that is really cool. Also, over the summer they

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are have it because because my husband is a former

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entertainer there, he's a former performer at six Leags Great America,

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they've invited all of the previous entertainers to come back

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over the summer over the fifty years that they've been

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open to do a big event for them as well.

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Now I don't know whether that's a public event. I

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think it's mostly a private event. But still the fact

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that they are recognizing the fifty years in this particular

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park of the entertainers, I think that bodes very well

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for bringing back or putting a focus back on live

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entertainment and not just and not just thrill rights.

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I agree and I think the point is that you

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can see that at kind of every property, especially the

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ones who they're bringing back park presidents that really know

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to what you're saying, Like that's again, and we talked

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about this on the the multiple weeks ago, so I

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don't want to rehash it, but that's a big reason

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that we've talked about.

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Part President's help is.

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That they know things like that, and they can from

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a leadership standpoint, they can say, yes, send those invitations

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out to those performers, Yes, that's a great idea, like yes,

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let's let's do more to celebrate the history of this

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individual property right. They can make those decisions, and clearly

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Riley is supportive of that, and I the other things

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to note, just a few other random things when we

231
00:11:27.720 --> 00:11:30.720
move on. He did talk about quite a lot how

232
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they're going to rethink their marketing spend, and.

233
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That one was hard for me.

234
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They did do a lot of restructuring, so they've replaced

235
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some marketing people, they've replaced some other people.

236
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He kind of hinted.

237
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My take on this is that they hinted on their

238
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spend not being as effective because it doesn't utilize new channels.

239
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So I interpreted that to mean they're going to do

240
00:11:55.799 --> 00:11:58.799
more TikTok like that was that was like my take

241
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on it.

242
00:11:59.240 --> 00:12:00.360
I don't know if that's accurate.

243
00:12:00.399 --> 00:12:02.000
I don't know whatever, but that was my take is

244
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that like less billboards and more TikTok was my take,

245
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But maybe maybe not.

246
00:12:08.960 --> 00:12:10.559
He did and a few other things, I mean, and

247
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literally everything he said.

248
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I was like, yes, yes, yes, because he even said

249
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he gave everyone a heads up. It's like, hey, we're

250
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going to be spending more on maintenance's next quarters. You're

251
00:12:19.399 --> 00:12:21.919
going to see maintenance rise up. And the reason is

252
00:12:21.960 --> 00:12:25.120
because we want to improve our downtime on rides. We

253
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want to make sure the rides are functioning properly. I'm like, yes,

254
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that's all that what we want to hear. And even more,

255
00:12:32.440 --> 00:12:35.320
he snuck this in which a lot of the outlets

256
00:12:35.320 --> 00:12:37.360
didn't cover, but I cover it just because I was

257
00:12:37.440 --> 00:12:41.840
comparing numbers. So he actually they raised the capex envelope

258
00:12:41.840 --> 00:12:45.519
by twenty five million, So in the previous quarter, he

259
00:12:45.559 --> 00:12:49.639
said the top the higher end of the capex was

260
00:12:49.679 --> 00:12:51.879
going to be four hundred and fifty million. Capex is

261
00:12:51.879 --> 00:12:54.039
how much they're going to spend this year, like reinvest

262
00:12:54.120 --> 00:12:56.960
into their into the parks. So he raised it up

263
00:12:57.039 --> 00:12:58.919
to four one hundred and fifty million, so twenty five

264
00:12:58.919 --> 00:13:02.120
million higher. So could that partially be expenses whatever?

265
00:13:02.600 --> 00:13:02.840
Yes.

266
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He also said they were looking at going park by

267
00:13:05.360 --> 00:13:09.159
park to really think about the opening days and they're

268
00:13:09.200 --> 00:13:11.399
gonna likely reduce some of them for Q two, but

269
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expand in Q three and four, which just happens to

270
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be Christmas in Halloween and if you combine that, right,

271
00:13:18.279 --> 00:13:21.679
and if you combine that with the CAPEX spend, which

272
00:13:21.679 --> 00:13:25.120
some of that will go there. But basically it's like

273
00:13:25.600 --> 00:13:28.200
he's committing to spend a little bit more on improving

274
00:13:28.240 --> 00:13:31.440
the services and they're gonna try and use some of

275
00:13:31.440 --> 00:13:35.679
the funds more in a more focused way for you know,

276
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for like marketing and things like that. So I think

277
00:13:38.440 --> 00:13:42.000
that's all good. He they mentioned the regional passes over

278
00:13:42.039 --> 00:13:44.559
three times, like I had a little ticker going, and

279
00:13:44.600 --> 00:13:45.679
they just kept coming back.

280
00:13:45.519 --> 00:13:47.320
To that the drinking game.

281
00:13:47.799 --> 00:13:51.000
Yeah, Yes, our Bingo card for this year now has

282
00:13:51.480 --> 00:13:53.840
regional passes in addition to weather challenges.

283
00:13:55.679 --> 00:13:57.879
Yeah, I know, I think the I think the other

284
00:13:57.919 --> 00:14:00.000
thing that if I'm going to read between the law

285
00:14:00.919 --> 00:14:04.000
when he's talking about we're going to invest in in

286
00:14:04.360 --> 00:14:06.679
a lot of the upkeep of the parks and and

287
00:14:06.759 --> 00:14:10.720
the that's where the extra capex money is going to go, right,

288
00:14:11.159 --> 00:14:14.759
I mean, because it's it's really hard to say we're

289
00:14:14.799 --> 00:14:16.759
gonna all the new stuff is going to be We're

290
00:14:16.799 --> 00:14:18.720
going to make sure our rides don't break down. Well,

291
00:14:18.720 --> 00:14:20.360
that's hard to market. So you got to you gotta

292
00:14:20.399 --> 00:14:21.840
go in and go, here's what our capex is going

293
00:14:21.919 --> 00:14:24.559
to be. And then when you recognize, after going park

294
00:14:24.600 --> 00:14:28.480
to park that when you recognize, you know, our parks

295
00:14:28.799 --> 00:14:30.879
still aren't as clean as they should be. They're they're

296
00:14:30.919 --> 00:14:33.240
not as the maintenance is not as strong on the

297
00:14:33.240 --> 00:14:36.159
attractions as it should be, then you've got to realize, Okay,

298
00:14:36.679 --> 00:14:41.559
we've already committed x amount of capital spend to improving

299
00:14:41.600 --> 00:14:44.879
the park as far as adding new fun stuff, but

300
00:14:45.080 --> 00:14:48.360
this is equally as important. So let's go ahead and

301
00:14:48.759 --> 00:14:51.240
raise that ceiling just a little bit so that we're

302
00:14:51.240 --> 00:14:54.320
not taking anything away and nobody can complain and say,

303
00:14:54.679 --> 00:14:56.840
you know, oh yeah, well you know, we're buying more

304
00:14:56.879 --> 00:14:58.919
brooms and we don't get a roller coaster in our park.

305
00:15:00.080 --> 00:15:03.120
But it's it's it's a very smart way to do it.

306
00:15:03.240 --> 00:15:04.960
And I love the fact that he that he keeps

307
00:15:04.960 --> 00:15:08.200
going back to we're gonna go park by park and

308
00:15:08.639 --> 00:15:11.879
look at how each park operates, because when you have

309
00:15:12.320 --> 00:15:18.600
when you have a the idea of McDonald's doesn't work

310
00:15:18.639 --> 00:15:20.600
as well as it used to with theme parks. It

311
00:15:20.679 --> 00:15:22.559
used to be with McDonald's. Part of the reason that

312
00:15:22.559 --> 00:15:24.440
they were successful is because you knew exactly what you're

313
00:15:24.440 --> 00:15:26.320
going to get no matter where you were. But with

314
00:15:26.440 --> 00:15:30.879
a theme park, there are different needs and different desires

315
00:15:30.919 --> 00:15:34.919
in different with different demographics and different audiences, so you

316
00:15:35.120 --> 00:15:38.080
cannot paint them all with one brush. You've got to

317
00:15:38.120 --> 00:15:43.039
make sure that you maintain some local flare and and

318
00:15:43.080 --> 00:15:47.120
focus at the very least, focus on what the local

319
00:15:47.159 --> 00:15:51.919
crowds are, you know, either complaining about or praising, and

320
00:15:52.440 --> 00:15:54.759
make sure that that park continues to do the things

321
00:15:54.799 --> 00:15:56.320
they're praising and gets rid of the stuff that they're

322
00:15:56.320 --> 00:15:58.519
complaining about. And that may be different in each and

323
00:15:58.559 --> 00:16:02.679
every park. So yeah, it's the right mindset.

324
00:16:02.879 --> 00:16:03.759
It's the right mindset.

325
00:16:03.799 --> 00:16:05.960
And I think that was evidenced by the King's Dominion

326
00:16:06.000 --> 00:16:10.120
piece because they talked about how John Riley went there

327
00:16:10.120 --> 00:16:12.679
to work with the park president to do a feedback

328
00:16:12.720 --> 00:16:15.120
session from some of their best fans and from their

329
00:16:15.159 --> 00:16:18.279
passholders and whatnot, and they use that feedback session to

330
00:16:18.960 --> 00:16:23.320
directly shape the summer programming, which includes some returning stuff

331
00:16:23.360 --> 00:16:26.360
that was popular, but also some historic things like the

332
00:16:26.399 --> 00:16:28.360
clown patrol and things like that, and they're adding on

333
00:16:28.519 --> 00:16:31.320
some new elements. And I think that's a good approach

334
00:16:31.320 --> 00:16:33.399
where his job is to help with the leadership, so

335
00:16:33.519 --> 00:16:36.440
he can deploy if he needs to, to help an

336
00:16:36.440 --> 00:16:40.360
individual park president figure it out or whatever align on

337
00:16:40.360 --> 00:16:42.679
their vision. But it kind of has to start with

338
00:16:42.960 --> 00:16:45.320
feedback and generating that feedback into actions.

339
00:16:45.559 --> 00:16:47.440
So I it's all positive, I think.

340
00:16:47.799 --> 00:16:50.039
And because the corporate and because the corporate office is

341
00:16:50.080 --> 00:16:53.799
looking at reinforcing the individuality of the parks, there's also

342
00:16:53.840 --> 00:16:57.519
a great way to share best practices with different with

343
00:16:57.559 --> 00:17:01.399
slightly different outcomes or to solve slightly different problem because

344
00:17:01.440 --> 00:17:04.680
you've got such a broad spectrum of parks and types

345
00:17:04.720 --> 00:17:08.559
of parks that are working within your system.

346
00:17:08.599 --> 00:17:13.240
The only so on consumer sentiment. That's the one thing

347
00:17:13.319 --> 00:17:17.880
we didn't touch on. They basically just dodged the consumer

348
00:17:17.920 --> 00:17:21.599
sentiment question. Of course, everybody now everyone's always asked about

349
00:17:21.799 --> 00:17:25.440
consumer sentiment and how is this forward leaning demand and

350
00:17:25.480 --> 00:17:29.519
all of that, And he basically just said, we're focused

351
00:17:29.559 --> 00:17:31.920
on what we can control the levers in the business,

352
00:17:32.000 --> 00:17:33.839
and for us, we're not really able at this point

353
00:17:33.880 --> 00:17:36.680
to attribute performance trends to those kinds of external factors.

354
00:17:36.880 --> 00:17:39.559
So our focus is execution, focusing on what we can change,

355
00:17:39.559 --> 00:17:41.960
what we can do, and we've got our heads in

356
00:17:42.000 --> 00:17:45.039
the business, and of course we'll monitor external forces and

357
00:17:45.119 --> 00:17:47.519
we'll be agile, and we have other levers in the

358
00:17:47.519 --> 00:17:49.599
business that we can go after if we need to.

359
00:17:51.200 --> 00:17:53.640
So, you know, you say that that's kind of brushing

360
00:17:53.680 --> 00:17:56.559
it off to me, that's really addressing the issue. That

361
00:17:56.759 --> 00:18:00.839
is directly addressing the issue. It's not saying what people

362
00:18:00.880 --> 00:18:02.960
want to hear. What people want to hear is, you know,

363
00:18:02.960 --> 00:18:05.720
we will coddle to all of the demands of our guests.

364
00:18:06.119 --> 00:18:09.440
But what he's saying is we will do the things

365
00:18:09.480 --> 00:18:12.000
that are in our control. Because if you've been in

366
00:18:12.000 --> 00:18:15.200
the industry, even for five to ten years, you recognize

367
00:18:15.240 --> 00:18:17.079
that no matter what you do, there's going to be

368
00:18:17.079 --> 00:18:20.799
people who aren't happy with it. So you have to

369
00:18:20.839 --> 00:18:25.039
continue to keep your nose to the grindstone, stay true

370
00:18:25.079 --> 00:18:27.160
to what you set out to do. I mean this is,

371
00:18:27.640 --> 00:18:30.839
you know, every time, every time Disney the few times

372
00:18:30.839 --> 00:18:33.119
that Disney's had failures, it's because they got off track

373
00:18:33.160 --> 00:18:40.480
from what their core product was. The alien encounter came up,

374
00:18:40.559 --> 00:18:43.880
came across my feed not too long ago, and I

375
00:18:43.960 --> 00:18:47.119
loved it, but it was so off brand that, you know,

376
00:18:47.480 --> 00:18:49.680
so you got to go back. You can't control you

377
00:18:49.720 --> 00:18:53.720
can't control guest sentiment. You cannot. What you can control

378
00:18:53.880 --> 00:18:55.559
is how well are we doing what we set out

379
00:18:55.599 --> 00:18:58.400
to do? And that is much more of a long

380
00:18:58.480 --> 00:19:01.640
term success plan than a short term success plan. Running

381
00:19:01.640 --> 00:19:05.160
around chasing to put out little fires that of guests

382
00:19:05.599 --> 00:19:09.119
flaming up on social media is a short term plan.

383
00:19:09.599 --> 00:19:12.839
A long term plan is to continue to build an

384
00:19:12.880 --> 00:19:16.000
infrastructure that will allow you to deliver top quality product

385
00:19:16.400 --> 00:19:18.799
so that there's nothing for people to complain about. Now,

386
00:19:18.799 --> 00:19:21.680
they'll still find things to complain about, but the things

387
00:19:21.720 --> 00:19:25.240
that the things that are outside of your control, you know,

388
00:19:25.319 --> 00:19:28.240
there's no use wasting time and money to try to

389
00:19:28.279 --> 00:19:30.599
fix those. You might as well stick to your core

390
00:19:30.680 --> 00:19:33.759
product and do the product well. Don't misunderstand me. I'm

391
00:19:33.799 --> 00:19:36.200
not saying don't listen to them, be aware of them,

392
00:19:36.680 --> 00:19:39.319
be aware of what they're saying, but put it through

393
00:19:39.319 --> 00:19:43.359
that filter of is this something we can control? Is

394
00:19:43.400 --> 00:19:46.799
this something that you know, like we talked about last

395
00:19:46.799 --> 00:19:50.240
week and I mentioned again this morning, safety and parking lots.

396
00:19:50.960 --> 00:19:54.799
You know, one of our listeners said theme parks are

397
00:19:54.799 --> 00:19:57.240
not going to be able to stop team takeover team takeovers,

398
00:19:57.279 --> 00:20:00.480
and they're absolutely right. But what they CA can do

399
00:20:00.759 --> 00:20:03.160
is they can elevate security in their parking lots. They

400
00:20:03.200 --> 00:20:04.880
can make it more difficult for people to get into

401
00:20:04.920 --> 00:20:07.200
the parking lot who aren't parked there to go see

402
00:20:07.240 --> 00:20:09.599
the to go and experience the park. You know, those

403
00:20:09.599 --> 00:20:12.279
are the things they can control. But can they address

404
00:20:12.799 --> 00:20:16.839
the concerns that people have because some teen is some

405
00:20:16.920 --> 00:20:18.839
group of teens is going to organize something that takes

406
00:20:18.839 --> 00:20:21.039
place in their parking lot. They have no control over that.

407
00:20:21.319 --> 00:20:25.920
So it's it's focusing on what they can control as

408
00:20:26.039 --> 00:20:29.720
an organization and how they can continue to focus and

409
00:20:30.400 --> 00:20:33.640
improve their business by looking at it from a by

410
00:20:33.640 --> 00:20:35.119
looking at it as a business.

411
00:20:38.279 --> 00:20:40.160
Well, I have nothing to add, so let's move on,

412
00:20:40.920 --> 00:20:44.279
all right? That was more than another Yes, yeah, we

413
00:20:44.279 --> 00:20:45.720
got to move on. But I think that that's a

414
00:20:45.920 --> 00:20:49.680
that's a great framing for leaders. And I do see

415
00:20:49.880 --> 00:20:52.680
your point about that, and it's something I often tell

416
00:20:52.680 --> 00:20:54.920
my team is similar things, so we can only control

417
00:20:54.960 --> 00:20:57.799
we can control.

418
00:20:57.920 --> 00:21:01.799
And anyway at Disney.

419
00:21:02.000 --> 00:21:05.680
Meanwhile, at Disney, yes, this one's a more complicated to me,

420
00:21:06.119 --> 00:21:08.039
and I feel like I have I don't know if

421
00:21:08.079 --> 00:21:08.880
I really want to go.

422
00:21:08.960 --> 00:21:09.880
I have something knows of me.

423
00:21:09.839 --> 00:21:10.920
I like, I don't think we really need to go

424
00:21:10.960 --> 00:21:14.039
throw this, but maybe just get to what I thought

425
00:21:14.039 --> 00:21:16.759
was the most interesting part and then if people want

426
00:21:16.759 --> 00:21:19.319
to so anyway, it was a good range call.

427
00:21:19.440 --> 00:21:20.759
They beat on the top and the bottom.

428
00:21:20.799 --> 00:21:25.559
Revenue was up seven percent adjusted EBITDA was huge. The

429
00:21:25.599 --> 00:21:29.720
stock popped seven percent on the day. That's all great.

430
00:21:29.880 --> 00:21:31.920
I'm sure all of us have already heard that the

431
00:21:32.000 --> 00:21:34.640
thing was most interesting to me, and I have a

432
00:21:34.680 --> 00:21:39.519
little I have like a I don't once I have

433
00:21:39.559 --> 00:21:42.119
pop this, but I just have an interesting, weird theory

434
00:21:42.119 --> 00:21:44.880
about this. But what was interesting to me most is

435
00:21:44.880 --> 00:21:47.000
that he kept coming back to the idea of Disney

436
00:21:47.039 --> 00:21:49.559
Plus like over and over and over. He kept coming

437
00:21:49.599 --> 00:21:51.839
back to it, and he kind of described it as

438
00:21:51.880 --> 00:21:54.680
being the center of the fan experience. He literally even

439
00:21:54.680 --> 00:21:57.440
described it as a hub and spoke model, which is

440
00:21:57.480 --> 00:22:02.759
like sound familiar, right, but like, yes, he literally described it. Yes,

441
00:22:03.079 --> 00:22:04.799
that's what I was thinking when he was saying it.

442
00:22:04.839 --> 00:22:08.359
He literally was like a hub and spoke, except that

443
00:22:08.480 --> 00:22:10.799
Disney Plus is at the center, you know, and then

444
00:22:10.839 --> 00:22:13.440
you have like the spokes are like you know, sports

445
00:22:13.480 --> 00:22:15.799
and ESPN and you know it kind of that's uff,

446
00:22:15.799 --> 00:22:18.960
but Disney Plus is at the center, and that it

447
00:22:18.960 --> 00:22:23.240
becomes the hub for the interactive fan experience. You know.

448
00:22:23.279 --> 00:22:26.119
That is like all the Disney fans would would use

449
00:22:26.279 --> 00:22:28.359
Disney Plus as like the hub like an inner, you

450
00:22:28.359 --> 00:22:32.039
know whatever. And I'm like, that is really interesting to me.

451
00:22:33.000 --> 00:22:36.960
It seems like a big reframing of what it had

452
00:22:37.000 --> 00:22:39.799
been before or I don't know, it's just a really

453
00:22:39.799 --> 00:22:44.839
interesting and he said quote this is from tomorrow. He said,

454
00:22:45.480 --> 00:22:47.519
all the opportunities that we have to drive value of

455
00:22:47.559 --> 00:22:50.119
this company, reducing turn, Disney Plus might be the single

456
00:22:50.440 --> 00:22:53.519
most significant opportunity that we have. And so it's probably

457
00:22:53.519 --> 00:22:56.680
not surprising on pushing the entire organization to prioritize that goal.

458
00:22:57.599 --> 00:22:59.839
What I mean when when I heard that, when he

459
00:22:59.880 --> 00:23:02.319
was like, Disney Plus is our best opportunity, I kind

460
00:23:02.319 --> 00:23:06.839
of was a what moment for me. Anyway we can

461
00:23:06.839 --> 00:23:09.000
get into he said, A lot of stuff, a lot

462
00:23:09.000 --> 00:23:11.400
of They talked about short form content deputing that on

463
00:23:11.400 --> 00:23:15.119
Disney Plus. They talked about their new strategy pillars. So

464
00:23:15.160 --> 00:23:19.640
they have three new strategy pillars, invest in iping creativity,

465
00:23:20.279 --> 00:23:23.519
reaching more consumers in more seamless engaging ways around the world,

466
00:23:23.799 --> 00:23:26.359
and using advanced technologies to power storytelling.

467
00:23:26.680 --> 00:23:29.759
Okay, well those are their three pillars that If those

468
00:23:29.799 --> 00:23:32.799
are their three new pillars, then yes, Disney Plus does

469
00:23:33.400 --> 00:23:36.799
get some additional traction. I think you also have to

470
00:23:36.799 --> 00:23:41.039
recognize that. And here's so here's here's my theory, just

471
00:23:41.039 --> 00:23:46.160
based on what you've explained here, Disney Plus is not

472
00:23:46.319 --> 00:23:50.920
completely but more passive income than the parks are. Yeah,

473
00:23:51.039 --> 00:23:53.160
you basically put it out there, and whether you have

474
00:23:53.960 --> 00:23:58.799
one viewer or a gazillion viewers, you you have the

475
00:23:58.799 --> 00:24:03.799
same infrastructure, you have the same investment basically, and so

476
00:24:04.119 --> 00:24:08.839
by making Disney Plus more popular, they can take a

477
00:24:09.640 --> 00:24:14.079
flatline investment in essence and you know, make it so

478
00:24:14.160 --> 00:24:16.400
that it generates far more revenue. Now, you have to

479
00:24:16.400 --> 00:24:18.200
invest in the marketing of that obviously, and you have

480
00:24:18.240 --> 00:24:20.960
to continue to buy product and make certain that you

481
00:24:20.960 --> 00:24:23.759
have the right eyps, but one of the pillars is

482
00:24:23.839 --> 00:24:28.359
investment in new ips. So look you there, right. I

483
00:24:28.680 --> 00:24:30.240
do think this is a little bit of a flip

484
00:24:30.240 --> 00:24:33.000
flop from where they were going, because they were saying

485
00:24:33.039 --> 00:24:37.440
that the parks where the epicenter and the core. But

486
00:24:38.839 --> 00:24:42.359
it's I can certainly see why when they look at

487
00:24:42.400 --> 00:24:44.200
the money and they go, we have to work how

488
00:24:44.319 --> 00:24:46.440
hard to make X amount of dollars in the park,

489
00:24:46.480 --> 00:24:47.960
and we have to work how hard to make X

490
00:24:48.000 --> 00:24:50.480
amount of dollars on Disney. Plus we just have to

491
00:24:50.480 --> 00:24:51.519
get more people tuning in.

492
00:24:52.000 --> 00:24:52.599
I think.

493
00:24:56.079 --> 00:24:58.880
I don't disagree with that read so we're in more

494
00:24:58.960 --> 00:25:00.519
like my crazy hypothe his land.

495
00:25:00.559 --> 00:25:02.119
Now. I don't disagree with what you're saying.

496
00:25:02.880 --> 00:25:07.359
I have a crazy alternative hypothesis, which is that if

497
00:25:07.400 --> 00:25:09.920
you look at I pulled up some numbers and basically,

498
00:25:10.000 --> 00:25:12.759
if we're looking at a ten year kind of average,

499
00:25:13.039 --> 00:25:16.160
Disney is roughly flat to modestly down over the last decade,

500
00:25:16.160 --> 00:25:19.559
like the rolling decade, right, so it's kind of underperformed

501
00:25:19.559 --> 00:25:23.359
the S and P five hundred and and this is

502
00:25:23.400 --> 00:25:26.720
Disney as a full company, right, just right. And also

503
00:25:26.839 --> 00:25:29.480
so that's point one. Point two is that they kept

504
00:25:29.640 --> 00:25:31.720
this was the first earnings call. They changed the format.

505
00:25:31.960 --> 00:25:35.960
So now he like releases a big letter that's kind

506
00:25:35.960 --> 00:25:37.680
of like this is what I'm thinking in all this

507
00:25:37.759 --> 00:25:40.279
kind of like a big essay tomorrow does and then

508
00:25:40.400 --> 00:25:42.000
they kind of do an earning call which is mostly

509
00:25:42.039 --> 00:25:45.200
Q and A, but they're basically trying to talk about

510
00:25:45.240 --> 00:25:47.920
the company as a whole instead of like each individual segment.

511
00:25:48.480 --> 00:25:50.519
So he's making a shift more to like talking about51200:25:50.519 --> 00:25:54.079



the whole. That's point B and then point C is51300:25:54.200 --> 00:25:56.759



just some numbers here for you guys. For contexts AI51400:25:56.880 --> 00:25:59.680



related socks have produced seventy six percent of the S51500:25:59.759 --> 00:26:02.480



and P five hundred's returns since jat chiep D launched51600:26:02.519 --> 00:26:05.400



in twenty twenty two, So seventy six percent of their51700:26:05.440 --> 00:26:08.200



returns are from AI basically a seven percent of earning51800:26:08.200 --> 00:26:10.200



growth and ninety percent of capital spenditure growth.51900:26:10.640 --> 00:26:11.000



And so.52000:26:12.799 --> 00:26:16.480



I think he's reframing this as a way to make52100:26:16.519 --> 00:26:19.960



it seem like they have a bigger AI plan than52200:26:19.960 --> 00:26:23.920



they do. We've heard for a lot of like Elon52300:26:24.039 --> 00:26:26.240



and everybody, everybody has been chasing this idea for a52400:26:26.279 --> 00:26:29.000



long time about like the one app, like the master app,52500:26:29.720 --> 00:26:33.359



and of course, now a lot of companies are AI52600:26:33.519 --> 00:26:35.960



washing where they're just kind of like, we're using AI52700:26:36.079 --> 00:26:38.359



and efficiencies because I feel like it's become a thing52800:26:38.359 --> 00:26:41.880



where if you don't mention AI, it's actually a liability52900:26:42.119 --> 00:26:43.880



because it's driving all.53000:26:43.759 --> 00:26:44.440



The returns right now.53100:26:44.480 --> 00:26:46.559



It's like propping up our entire economy, and so it's53200:26:46.599 --> 00:26:48.200



like if you don't mention it, that might be allowed.53300:26:48.359 --> 00:26:49.839



So I kind of feel like part of this is53400:26:49.880 --> 00:26:51.720



maybe they're reframing it as a.53500:26:51.640 --> 00:26:52.200



Way to.53600:26:54.039 --> 00:26:57.119



Give a nod to that, like, look, we also can53700:26:57.200 --> 00:26:59.720



use technology and AI, and we're going to be able53800:26:59.759 --> 00:27:02.440



to insert efficiencies, you know. And he did have a53900:27:02.440 --> 00:27:05.039



whole AI section actually at a whole A section where54000:27:05.039 --> 00:27:07.160



he talked about how they're using AI and all this54100:27:07.200 --> 00:27:09.279



stuff and how they're still keeping humans at the center,54200:27:09.319 --> 00:27:11.799



but they're using it for labor deployment and for better54300:27:11.839 --> 00:27:13.119



ad targeting and all this stuff.54400:27:13.160 --> 00:27:14.799



That's really logical. It makes a lot of sense.54500:27:14.839 --> 00:27:17.359



But I sort of feel like the re orientation is54600:27:17.400 --> 00:27:20.559



more trying to sell a vision of like a master app,54700:27:20.960 --> 00:27:25.079



like if Disney Plus, because right now, Disney Plus, in54800:27:25.119 --> 00:27:28.279



my mind, is not that competitive if you compare it54900:27:28.319 --> 00:27:31.200



to Netflix, but what if it wasn't Netflix. What if55000:27:31.200 --> 00:27:35.480



Disney Plus was instead an app that was like one55100:27:35.519 --> 00:27:39.240



app to rule them all, that controlled a person's whole55200:27:39.359 --> 00:27:43.160



experience in the parks and also streaming, and was also55300:27:43.240 --> 00:27:45.640



TikTok and was also all this nonsense. Well then it's55400:27:45.680 --> 00:27:48.759



worth a lot more. So I sort of feel like55500:27:48.799 --> 00:27:51.839



that maybe is going on. It's a that's my crazy.55600:27:53.079 --> 00:27:55.400



Conspiracy theory. So what do you say?55700:27:55.559 --> 00:27:57.400



Was that crazy? Though? I mean, it's it's one of55800:27:57.440 --> 00:28:04.319



those things that technologically could happen. The biggest risk something55900:28:04.359 --> 00:28:13.759



like this happened has is will people abandon TikTok to56000:28:13.799 --> 00:28:17.160



move to the one app, the Disney one app, or56100:28:17.599 --> 00:28:19.119



is there a way for the Disney one app to56200:28:19.119 --> 00:28:22.759



integrate with TikTok, you know, at which again creates a56300:28:22.759 --> 00:28:28.000



whole other layer of challenges and problems and usually legal issues.56400:28:29.119 --> 00:28:32.640



So I know, I think I think that's a very interesting, well,56500:28:32.640 --> 00:28:35.200



I think, very interesting take. And whether the thing is.56600:28:35.799 --> 00:28:37.440



A point on it, I think that because they didn't56700:28:37.480 --> 00:28:40.480



he did mention that the short form content. Basically, what56800:28:40.480 --> 00:28:43.880



they're trying to do is build in short form content56900:28:43.960 --> 00:28:47.000



into the Disney Plus app. So I think there I57000:28:47.000 --> 00:28:50.359



think their take would be, they want to instead of57100:28:50.400 --> 00:28:52.960



you posting stuff or I don't know how the user generated,57200:28:52.960 --> 00:28:53.480



instead of you.57300:28:53.440 --> 00:28:57.759



Posting stuff on TikTok, you post stuff on Disney Plus. Yes, yeah, right,57400:28:57.799 --> 00:29:00.000



And my point is, I'm not sure how many peop57500:29:00.000 --> 00:29:00.960



we're going to embrace.57600:29:00.759 --> 00:29:02.559



That ran again exactly.57700:29:02.559 --> 00:29:05.640



We don't we turn, we turn, you know. We we57800:29:05.960 --> 00:29:09.519



like to think that we accept new things quickly, but57900:29:09.759 --> 00:29:12.319



the things we accept quickly we also abandoned quickly. The58000:29:12.359 --> 00:29:15.880



things that we become comfortable with and have become part58100:29:15.960 --> 00:29:18.160



of our lives. We don't let go of that easy.58200:29:18.799 --> 00:29:24.039



There's already AI pushback in certain in certain areas. So58300:29:25.359 --> 00:29:27.240



you know, I'm not saying that AI is going anywhere.58400:29:27.240 --> 00:29:30.599



It's not. I I think that to your point, Philip,58500:29:30.640 --> 00:29:33.000



I think this, it's it is very very possible that58600:29:33.039 --> 00:29:36.200



he is, because it is such a you know, business58700:29:36.200 --> 00:29:39.640



buzzword right now or business buzz concept, that he is58800:29:40.440 --> 00:29:43.480



coming to the forefront and saying, hey, we do AI too,58900:29:43.799 --> 00:29:47.119



That is very possible as well. Yeah, that is very59000:29:47.119 --> 00:29:54.039



possible as well. I I think yeah, I think honestly,59100:29:55.519 --> 00:29:58.000



what we're saying here is not necessarily in disagreement. I59200:29:58.000 --> 00:30:00.599



think we're probably looking at different phases of potentially the59300:30:00.599 --> 00:30:04.000



same plan. But the first thing you got to do59400:30:04.079 --> 00:30:05.640



is if you are going to get that one app,59500:30:05.839 --> 00:30:10.119



you've got to get everybody to abandon what they're comfortable59600:30:10.160 --> 00:30:16.599



with and retraining your retraining your audience or retraining your participants,59700:30:17.559 --> 00:30:21.000



your creators is I think a much bigger problem than59800:30:21.039 --> 00:30:23.079



just creating a platform for it, Because a platform for it,59900:30:23.200 --> 00:30:25.839



they could do that right now. You know, it's funny60000:30:25.880 --> 00:30:27.960



that we're talking about AI. I think what we're probably60100:30:28.000 --> 00:30:29.880



going to do is because we're out of time for60200:30:29.920 --> 00:30:33.480



this show. But as we move into as we move60300:30:33.480 --> 00:30:37.240



into our unhinged show, thanks to all of our Patreon folk,60400:30:39.039 --> 00:30:40.960



well we're gonna we're gonna dive a little bit deeper60500:30:40.960 --> 00:30:43.720



into AI. But for this show, we're out of time.60600:30:44.119 --> 00:30:47.680



So on behalf of Philip Bernandez with UH with Gantam60700:30:47.759 --> 00:30:51.480



Lighting and Controls and Scott Swinson with Scott Swinzon Creative Development.60800:30:51.480 --> 00:30:53.279



This is Green Tag Theme Park and thirty and guess60900:30:53.279 --> 00:30:54.559



what we'll see you next week

Scott Swenson, ICAE Profile Photo

For over 30 years, Scott Swenson has been bringing stories to life as a writer, director, producer, and performer. His work in theme parks, consumer events, live theatre, and television has given him a broad spectrum of experiences. In 2014, after 21 years with SeaWorld Parks and Entertainment, Scott formed Scott Swenson Creative Development. Since then he has been providing impactful experiences for clients around the world. Whether he is installing shows on cruise ships or creating seasonal festivals for theme parks, writing educational presentations for zoos and museums or training the next generation of attractions professionals, Scott is always finding new ways to tell stories that engage, educate and entertain.

Philip Hernandez, ICAE Profile Photo

CEO of Gantom, Publisher of Haunted Attraction Network

Philip is a journalist reporting on the Haunted House Industry, Horror events, Theme Parks, and Halloween. He is also the CEO of Gantom Lighting and Founder / Publisher of the Haunted Attraction Network, the haunted attraction industry's most prominent news media source. He is based in Los Angeles.