Strategy Episodes

Legacy Cedar Fair parks are moving to the Six Flags model this Halloween, requiring a new $10–$20 Haunted Attractions Pass for mazes—and an extra $15 for The Conjuring house.

Six Flags posted a nearly $100 million loss in Q2—down from a $55 million profit a year ago—on 1.4 million fewer visitors, a smaller base of season passholders, and what it calls “adverse weather.”

In this special, we examine the last 18 months of news to surface the largest trends in the theme park world.

Herschend finalized its acquisition of Palace Entertainment’s 24 U.S. attractions with a $1.1 billion leveraged loan—and vows 2025 will be a “listening year.”

"The Great Reset," Six Flags' new strategic plan, aims to reach 58 million in annual attendance and $3.8 billion in revenue by 2028.