Dec. 7, 2025

The 2026 Guest Is Chasing Childhood Memories

The 2026 Guest Is Chasing Childhood Memories

A new report reveals how Gen Z and Millennials plan to travel in 2026: 78% say they’ve recreated a childhood vacation or plan to, and 69% avoid overcrowded destinations; 67% cited escape from burnout as a motivator, and interest in wellness and sober travel experiences is rising.

That context frames the debut of Netflix House, now open in King of Prussia, with another location opening this week in Dallas. The venue’s design aligns almost point-for-point with the survey data: flexible IP that can shift quickly with trends (including nostalgia plays like Stranger Things), free entry that lowers the barrier to budget-minded visitors, and pop-up-style attractions that avoid the overcrowding issues plaguing traditional destinations. Even the food program—mocktails, themed desserts, and in-house menu development—mirrors the rise of wellness-conscious, experience-driven dining.

Also this week, a potential Warner Bros. sale could reshape nostalgic touchpoints across the industry—from DC lands to Looney Tunes to Wizarding World. With younger audiences gravitating toward familiar brands and shareable moments, whoever controls these IPs will exert enormous influence over the next decade of park development.

Across all three stories, one trend stands out: guests are seeking comfort, flexibility, and low-pressure nostalgia—and the operators who can rotate content quickly and meet those expectations may have the advantage. Listen to weekly BONUS episodes on our Patreon.

WEBVTT

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Okay, from our studios this week in Los Angeles and Tampa.

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This is Green tag tem Park and thirty. I'm Philip.

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I'm joined as always by my delightful co host Scott Swinson.

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Scott Swinson creat development on Green Tagged.

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Of course, we look at the top news each week

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and explain why it matters to business professionals. This week,

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we are recording this early, since I am in Vegas

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at LDI while you are listening to this, we're time

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traveling a little bit. But this week we're going to

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be discussing some trends for gen Z millennials and what

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they're looking for in travel, Netflix, House and Warner Brothers

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at the end.

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So a whole bunch of cool stuff. This is gonna

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be a cool show. It willed contrary to what popular

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contray to popular belief, this will be a cool show.

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Yeah, you know, you know who.

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We're not mentioning six Flags just yeah.

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If there was six Flags news, then it's because we're

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recording early, and that's why we didn't talk about it.

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But oh that's right, we kind of got We kind

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of got burnt on that one, didn't we where we Yes, Yeah, sorry,

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we're doing the best we can, guys.

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Sorry, So first up here we're looking at a report

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that came out about gen Z millennials and what gen

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Z and millennials and what they look for in travel,

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and there's a few interesting insights. The biggest one is

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that they're showing a strong desire to recreate childhood vacations,

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with seventy eight percent having already done so or planning to.

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Another one is that they're a growing trust in AI

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for travel research, but not pooking entire trips, and of

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course responsible tourism and wellness are still priorities. But interesting

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that overcrowding has now become a concern, so sixty nine

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percent avoiding overcrowded destinations. Now the caveat here is this

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report was only a thousand. It says over one thousand,

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but you know, usually when they say over one thousand,

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they mean like one thousand and four exactly. They're not

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meaning like, you know, a huge number. So about thousand

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Americans aged eighteen and thirty five is how they did it.

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So it's not a huge sample science, but it is

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a stistically minimum amount to qualify for a sample size.

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But I think all this lines up with what we

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normally have what WILL have been talking about, and in

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terms of reasoning, sixty seven percent site burnout and seventy

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nine percent so they would consider booking a sober travel experience,

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and fifty three percent continue their wellness routine while they're

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actually traveling. All this, I think we've been talking about

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these trends, especially the overcrowding, the need to have mocktails

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in your menu, lenient in nostalgia that this all seems

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to make sense. Is there anything new that we need

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to be aware of for our attractions?

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Well, I think it's you know, I think it's interesting

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because the term I just want to I just want

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to address the term nostalgia for a minute, because you know,

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nostalgia has always been has always been a draw. It's

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always been a draw. It's ebbed and flowed in its popularity.

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But you know, even things like with with television programming

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when I was when I was a kid, there was

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like Happy Days came out. It was a there was

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a huge nostalgia jump back to the fifties, which was

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to me at the time seemed like ancient history, but

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to my parents it was nostalgia, So that made it popular.

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My point being when we say nostalgia, that is not

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necessarily nostalgia for the people who are the owners of

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said properties or organizations. It's nostalgia for the the gen

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zs and the millennials. So to me, that's that still

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feels contemporary. But you know when I when I meet

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people who said, oh, yeah, I the first vacation I

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remember as a child was coming coming to Bush Gardens.

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And these are people that I work with, you know,

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these are people who I consider my peers. And I

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was working at Bush Gardens when they came as a

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five year old. So nostalgia is you just have to

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be careful when you look at nostalgia that you're hitting

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nostalgia for the right demographic.

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Does that make sense?

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Oh, here's our six flags tie in exactly what Travis

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Kelcey said.

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I mean, this is exactly that's right.

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That's why he did his investment because he had such

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great memories of six We can't do a show without

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you know, mentioning six can't.

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It's you know, we're.

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Gonna we were talking before the show, we were going

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to change the name to Green Flagged and just you know,

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make it all about six Flags. But but no, I

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think that I think that it's true, and I think

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that another reason I think that's becoming popular is because

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right now things are are tumultuous in the United States.

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So people are always looking for a simpler time. And

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it's all whether it really was or not, it's always

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our memories make it so that the past and our

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nostalgic remembrances are always better than the current day. I mean,

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this is this is why Disneyland and disney World, well,

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disney World's Magic Kingdom had a main Street USA because

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that was going back to as as Walt was would

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say many times, going back to a simpler time. So

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the idea of nostalgia in travel has never really gone

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out of fashion. I know we all talk about newer, bigger, faster, better,

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but you know, look at look at.

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Uh it's what is nostalgic, I think is what you're saying,

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like correct, like correct?

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Basically as the target market shifts, so you know, like

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as you this is a target now it's millennials and

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their young children and then like gen Z and that's

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who the travel industry is targeting.

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So therefore, what is their nostalgia? What is their.

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Nostalgia is what's popular However, it's new in that like

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you know what previously like et right is kind of

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I don't know. I mean, there's things that are phasing out,

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but like even Mattel at Iapa, Mattel announced these the

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new beach water park things, even they haven't opened matel

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Land yet, and that is.

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Like, but anyway, look at look at Epic, look at

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a universe, you know, Harry Potter, Mario, yep Mario, Harry Potter,

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I mean, everywhere you look, now that you think about

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it in the lens of nostalgic to this generation, correct Burke?

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Can you believe it?

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Isle of Burke is nostalgic to this generation.

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That's crazy, but yes, but it is, Yeah, it really is.

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And then we didn't talk about this on this show.

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Or but there's the Pokemon Park that's opening in Japan,

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and there's also the Traveling Pokemon Fossil Museum that's coming

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to the Field Museum here in Chicago.

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I mean, like it's that I.

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Want to go see that. That would be really fun.

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It's a good excuse to go to Chicago too. But anyway, yeah,

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you're absolutely right. It's the idea of nostalgia has never

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really changed. So it's it's not terribly shocking announcement that

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they they want they want to relive childhood vacations. We've

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been trying to do that forever.

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I think anyone has been high to do that forever exactly.

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But I think it's important to recognize what nostalgia means.

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And I think you bringing up excuse me, you bringing

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up E T. E T is nostalgic for me. The

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early Star Wars films are nostalgic for me. Just it's

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it's things that you know, happened so far before the

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the gen z and the Millennials were even born that

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I think of as nostalgic. So when you talk about nostalgic,

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you just have to recognize nostalgic to whom. That's the

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tricky part, nostalg to whom.

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And I also think, I know this is we're going

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a little bit obscript with this this part, but this

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discussion has made me think about how.

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These Star Wars.

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Is an example and E T where all a lot

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of these ips are like cross generational and part of

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a theme park or a part of an ipeholder's challenge

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is of course, I don't want to say indoctrinating but

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passing on the IP to the next generation so that

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it does become nostalgic, so that then it goes into

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it's basically this is the IP life cycle, right, and

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then we're just talking about how then it's now manifesting

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in theme parks a lot. But this is a critical

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part of it because I was thinking about going about

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just going to Disneyland and how like it's nostalgic from

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my dad because he was there on opening Day with

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his family and they kind of took me as a kid,

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which got me to think about associated Disneyland with happiness.

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And now I try and take people there, but I,

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you know, when taking Jason or you know that, like

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taking my partner, like, they don't it's not a they

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don't have that. It's not nostalgic for them, and so

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they don't they don't have that frame of reference, right exactly.

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It's just like it's just like you know.

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In the in the seventies and early eighties, Disney had

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this this dilemma because Mickey was no longer nostalgic to anybody,

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and so they did they did desperate, desperate things. Google

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some of the looks that Mickey had during the late

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seventies early eighties and Mickey and disco where is just

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not good. It's not a good choice. But they were

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trying to make him more contemporary so that he could

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then be nostalgic for another generation. But for the most part,

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you know, most kids, most kids now don't they know

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who Mickey Mouse is. It's not there, it's not their

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the key character that they want to see. Mickey Mouse

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is just sort of part of Disney. We just accepted

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as part of Disney, not not a little black and

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white mouse that drove a steamboat.

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You know they needed to watch. That's kind of thing.

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Yeah, So it's it's it's interesting in regards to in

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regards to that nostalgia. The other thing that I think

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is really really sort of resonates with me is not

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so much the wellness stuff because I'm not good at

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that when I'm on vacation. Actually I get more exercise

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when I'm on vacation that I walk more.

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But the whole idea that we've talked about before about

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the idea of just health awareness is trickling to travel.

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Right, And I think that's and I think it's important

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to recognize that, you know, offering it's not just making

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sure there's a salad on your on your lunch menu,

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make sure that it's a salad that's not covered in

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you know, I don't know, deep fried fat.

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Yeah, good healthy options. We talked about that one of

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the shows. I don't remember when we talked about that,

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but that was a big when I went to some

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of the education sessions that I opered, that was a

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big thing as well in the food trends of there

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has to be real robust healthy options, like we've moved

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from just having a vegetarian.

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Option to like, there has to be actual healthy, good food.

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And we know that came up in the Six Flags

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presentation even to bring that back in you know where

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they were talking about revamping their restaurants because oh, it

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turns out people were not going to try if the

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restaurants are terrible food, Like, parents are not going to

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take their kids. And so none of this should be

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surprising because we've heard it in a bunch of different pieces,

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but it's interesting to see it here and really think

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about are you playing to nostalgia? Are you making sure

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that you're serving good food that is healthy? Are you

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making sure that you have a mocktail option Again that's

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not full of sugar and all this. I mean, this

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is really the generations that's trying to be more healthy.

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So are you meeting them where they are on that

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or not?

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And yeah, And then the other one is is that

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I identify with and I do not fall into either

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of these demographics. But is the avoiding postponing bucket lists

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simply because of overcrowding?

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Oh my god, I do that all the time.

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Yeah, being in a crowded situation. But why do you

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think that has become a trend again with gen z's

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and millennials. Is there something that has happened in their

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lifetime that has made that. I mean, the only first

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thing that comes to my mind is mass shootings.

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But I don't know whether.

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It's quite that. I don't know whether it's quite that heavy,

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but it could be something about you know, well, I

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in the back of my head, I'm just uncomfortable in

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large crowds.

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I don't know.

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I do think that the pandemic has you know, the

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social I think for a lot of people they have

234
00:12:18.440 --> 00:12:21.000
still not recovered from that. But the other part of it,

235
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I think that's some multiple forces. I think it is

236
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that there is anxiety with those crowds. I also think

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there's the whole social from the pandemic. I also think

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that it's again we talk about this too, it's the competition.

239
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It's like you could stay home and watch Netflix and

240
00:12:42.000 --> 00:12:44.320
it would be a great you know whatever, or you

241
00:12:44.360 --> 00:12:47.039
could stand in line for four hours to do a thing,

242
00:12:47.159 --> 00:12:50.399
And so I think that there's definitely that the increased

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competition for the people's attention. At least to me, I

244
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think that's that's what I because you always hear, at

245
00:12:56.480 --> 00:12:58.759
least with the millennials to generate, there's always all this

246
00:12:58.879 --> 00:13:02.600
like memes about how like you want to go to

247
00:13:02.600 --> 00:13:04.799
bed by not you're just the whole getting older type

248
00:13:04.799 --> 00:13:07.519
of thing, where like it's a lot of work to

249
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go out and walk around and stand in all this stuff.

250
00:13:11.120 --> 00:13:11.840
And then if.

251
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You're tired already from work during the week and you're

252
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like sore, then it the calculation is shifting a little

253
00:13:19.200 --> 00:13:21.039
bit just because of the physical nature of it.

254
00:13:21.120 --> 00:13:23.960
So I could see where that would be a reason

255
00:13:24.120 --> 00:13:24.960
you just want to avoid it.

256
00:13:25.000 --> 00:13:26.600
I mean for me, like it's like traveling in the

257
00:13:26.639 --> 00:13:29.759
holiday is like no, just because the hassle is too

258
00:13:29.799 --> 00:13:32.639
great and I can travel whenever I want, so wow,

259
00:13:32.639 --> 00:13:33.080
don't care.

260
00:13:34.080 --> 00:13:36.360
Yeah. I'm also wondering if it has something to do

261
00:13:36.440 --> 00:13:41.480
perhaps with we've been we have been programmed to have

262
00:13:41.639 --> 00:13:44.759
unique experiences, and we've been programmed by watching social media.

263
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So content creators want something that only they have or

264
00:13:47.000 --> 00:13:50.559
only they can do. I'm wondering if people feel as

265
00:13:50.559 --> 00:13:54.440
though the experience is somehow lessened if I'm sharing it

266
00:13:54.440 --> 00:13:58.159
with ten thousand other people. Maybe, but if it's if

267
00:13:58.200 --> 00:14:00.679
it's something that is less, that is more personal or

268
00:14:01.200 --> 00:14:06.480
less less overcrowded, that I have more of a sense

269
00:14:06.480 --> 00:14:09.879
of uniqueness to it, I don't know. I don't know,

270
00:14:10.559 --> 00:14:13.480
but you know, so what does that mean? What does

271
00:14:13.480 --> 00:14:15.440
that mean to operators? What does that mean to people

272
00:14:15.519 --> 00:14:19.039
in the attractions industry? And you know, obviously it's kind

273
00:14:19.039 --> 00:14:21.440
of a damned if you do, damned if you don't scenario,

274
00:14:21.480 --> 00:14:23.679
because you're stuck between a rock and a hard place

275
00:14:23.720 --> 00:14:27.600
of I want higher attendance, but people won't come if

276
00:14:27.600 --> 00:14:29.039
they think it's going to be crowded. And if they

277
00:14:29.039 --> 00:14:31.279
do come and it's crowded, then they won't come back.

278
00:14:31.879 --> 00:14:34.039
So how do you find that balance? And I think

279
00:14:34.320 --> 00:14:36.519
you know some of the basic some of the basic

280
00:14:36.559 --> 00:14:40.519
ideas that have been rumbling around theme parks for years

281
00:14:40.559 --> 00:14:43.960
still apply, and that is have what we would what

282
00:14:44.000 --> 00:14:47.080
we used to call crowd sucks. Have things that at

283
00:14:47.159 --> 00:14:49.360
key points of the day pull a lot of people

284
00:14:49.440 --> 00:14:52.480
off the pathways. So have a great have a grand show,

285
00:14:52.600 --> 00:14:55.600
or have a big event or a big festival that

286
00:14:55.639 --> 00:14:59.360
will that that happens at those highest attended times, not

287
00:14:59.399 --> 00:15:00.519
just at the end of the night, but at the

288
00:15:00.559 --> 00:15:03.399
highest ten of times to pull people off the pathways

289
00:15:03.440 --> 00:15:06.200
so that guests who are you know, coming in don't

290
00:15:06.240 --> 00:15:08.200
feel as of their shoulder to shoulder the whole time.

291
00:15:08.519 --> 00:15:11.200
Because I think that that feeling of overcrowding is something

292
00:15:11.240 --> 00:15:15.480
that's cumulative because the longer you spend in an overcrowded situation,

293
00:15:15.600 --> 00:15:18.799
the more anxiety it creates in us. So you know,

294
00:15:18.919 --> 00:15:22.600
find ways to divide and conquer your crowds. I think

295
00:15:22.639 --> 00:15:26.120
that's probably the best piece of advice I could give

296
00:15:26.320 --> 00:15:29.120
for attractions who are looking to to bring in the

297
00:15:30.240 --> 00:15:32.840
target travel audience, which is gen Z and millennials right now,

298
00:15:33.279 --> 00:15:36.879
and figure out how to make it look so how

299
00:15:36.919 --> 00:15:39.919
to make it not look crowded. I think we're also

300
00:15:40.000 --> 00:15:43.600
back to the days where and we're seeing it over

301
00:15:43.639 --> 00:15:47.240
and over again. But queues have to be hidden and fun.

302
00:15:48.279 --> 00:15:50.519
You know, when we went to when we went to

303
00:15:50.519 --> 00:15:53.480
Iappa Celebrates, we did the queue for and we did

304
00:15:53.480 --> 00:15:55.919
them back to back, so it was almost back to back.

305
00:15:56.159 --> 00:16:00.759
We did the queue for for a Battle the Ministry

306
00:16:00.799 --> 00:16:03.440
of Magic, and then which is amazing and is as

307
00:16:03.519 --> 00:16:05.600
much part of the show as the ride is. It

308
00:16:05.639 --> 00:16:08.639
was just super fun and super detailed. And then two

309
00:16:08.759 --> 00:16:11.440
rides later we were in a very standard queue for

310
00:16:11.480 --> 00:16:16.720
the Donkey Kong. Yeah, and that que felt so much

311
00:16:16.720 --> 00:16:20.080
more crowded than the Ministry of Magic que, and I

312
00:16:20.159 --> 00:16:23.320
know it wasn't. It was probably the same number of people,

313
00:16:23.360 --> 00:16:26.759
quite honestly, but because of the design and the way

314
00:16:26.799 --> 00:16:30.120
it was it was put together a the Ministry of

315
00:16:30.159 --> 00:16:32.600
Magic qu really never stopped for any length of time,

316
00:16:32.679 --> 00:16:34.879
so you just kind of kept moving forward and there

317
00:16:34.919 --> 00:16:37.120
was always something new to see. There was something new

318
00:16:37.159 --> 00:16:40.360
to experience, something new to talk about. You know, Philip

319
00:16:40.360 --> 00:16:43.639
and I were talking now, of course us being theme partners,

320
00:16:43.679 --> 00:16:46.720
we were talking about how detailed and how beautifully executed

321
00:16:46.919 --> 00:16:50.519
the queue was. But you know, we've got the people

322
00:16:50.519 --> 00:16:52.879
around us too, who are stopping and taking pictures and

323
00:16:52.960 --> 00:16:55.000
you know, taking selfies and looking at this and pointing

324
00:16:55.000 --> 00:16:59.120
out that, which makes the Q time just fly. You know,

325
00:16:59.240 --> 00:17:03.360
it was. It was a forty minute experience including the ride,

326
00:17:03.360 --> 00:17:07.160
but it flew by like it was fifteen minutes. And

327
00:17:07.359 --> 00:17:09.880
we never once, or at least I never once felt

328
00:17:09.880 --> 00:17:11.640
as though I was standing in a crowded room.

329
00:17:12.079 --> 00:17:13.079
YEP, that's right.

330
00:17:13.759 --> 00:17:16.799
So anytime you can split up your guests so you

331
00:17:16.839 --> 00:17:20.960
can you can handle large crowds without baking people feel

332
00:17:20.960 --> 00:17:23.680
that they're crowded, That's really what I would think would

333
00:17:23.680 --> 00:17:25.640
be the takeaway from this, probably more than anything, if

334
00:17:25.880 --> 00:17:27.000
there's any way to do that for you.

335
00:17:28.880 --> 00:17:32.079
Well, a project that I think has a lot of

336
00:17:32.119 --> 00:17:37.599
these elements is Netflix House, which we have talked about before.

337
00:17:37.680 --> 00:17:39.599
We've talked about this quite quite a few times on

338
00:17:39.640 --> 00:17:41.960
the show about since it was announced, and then since

339
00:17:42.000 --> 00:17:45.200
the ips were announced and the data Dada da where

340
00:17:45.200 --> 00:17:46.880
we are now. This episode will come out to you

341
00:17:46.960 --> 00:17:51.559
all on December seventh, and the second Netflix House will

342
00:17:51.559 --> 00:17:53.640
be opening this week when you are listening to this,

343
00:17:53.720 --> 00:17:56.720
It's going to be opening on the eleventh of December

344
00:17:57.200 --> 00:18:03.200
in Dallas, and I will be going to the media preview,

345
00:18:03.200 --> 00:18:05.119
which is going to be on the ninth and tenth,

346
00:18:05.519 --> 00:18:08.799
and so the next week I'll be telling we can

347
00:18:08.799 --> 00:18:11.279
talk about what it would, you know, my takeaways from it.

348
00:18:11.359 --> 00:18:15.319
But the first Netflix House has already opened. It's in Philadelphia,

349
00:18:15.359 --> 00:18:19.559
and there were you no, of course, I looked at

350
00:18:19.960 --> 00:18:24.279
the coverage of that and the videos and everything, and

351
00:18:24.279 --> 00:18:28.319
and speaking of nostalgic, you know, and I think another

352
00:18:28.359 --> 00:18:30.640
way that an IP can do it is by baking

353
00:18:30.680 --> 00:18:36.559
nostalgia into the IP. So the Dallas Netflix House will

354
00:18:36.640 --> 00:18:39.880
have Stranger Things in it, and of course Stranger Things

355
00:18:39.920 --> 00:18:43.039
is in the middle, literally in the middle of premiering

356
00:18:43.119 --> 00:18:46.079
its final season, you know, the first four episodes just

357
00:18:46.160 --> 00:18:48.400
dropped and now the next four and it's going to

358
00:18:48.440 --> 00:18:49.599
be dropping on Christmas Day.

359
00:18:50.039 --> 00:18:52.000
So it's it's it's.

360
00:18:51.960 --> 00:18:55.359
An excellent timing wise to to be positioning this, but

361
00:18:55.440 --> 00:18:57.960
it's also tapping into that nostalgic because of the time

362
00:18:58.000 --> 00:19:02.039
period of Netflix and Stranger Things, and it's a high

363
00:19:02.119 --> 00:19:08.319
resonance IP. But basically Netflix House for those are not aware,

364
00:19:08.519 --> 00:19:11.759
you know, it's basically seems to me like a little

365
00:19:11.839 --> 00:19:15.279
fec type of situation where both Netflix houses are in

366
00:19:15.359 --> 00:19:18.759
high traffic situation. So the one opening in Dallas is

367
00:19:18.799 --> 00:19:20.519
at the Galleria, so it's kind of in a.

368
00:19:21.119 --> 00:19:22.559
Place that already has infrastructure.

369
00:19:22.599 --> 00:19:25.599
It's not a standalone building, it's a in a mall

370
00:19:26.000 --> 00:19:29.400
that has infrastructure, that has foot traffic, and basically they're

371
00:19:29.400 --> 00:19:32.319
designing it so they can have almost like exhibits. I

372
00:19:32.319 --> 00:19:35.839
think is a sort of I don't know what the

373
00:19:35.880 --> 00:19:39.000
right word is, but basically it's like all the stuff

374
00:19:39.000 --> 00:19:41.359
that we've talked about over the years, like escape games

375
00:19:41.440 --> 00:19:43.680
and touring exhibits and blah blah blah. It seems like

376
00:19:43.720 --> 00:19:46.799
they're combining the best practices of all of this. So

377
00:19:47.440 --> 00:19:50.759
they do have experiences, let's call them experiences. They have

378
00:19:50.839 --> 00:19:54.720
experiences for different ips. The experiences and the IPS at

379
00:19:54.720 --> 00:19:58.319
the different houses are they're not the same. So like

380
00:19:58.400 --> 00:20:02.880
some are photo experience, some are escape type experiences, some

381
00:20:02.960 --> 00:20:04.960
are like LARPing narrative experiences.

382
00:20:05.680 --> 00:20:08.400
It just depends. They're different based on the IP and

383
00:20:08.440 --> 00:20:09.039
what you want to do.

384
00:20:09.079 --> 00:20:12.119
So for the Nevermore Academy, the one in Philadelphia, you

385
00:20:12.200 --> 00:20:15.119
know you can actually it's like an our ex linear

386
00:20:15.200 --> 00:20:18.279
story experience where you are you are playing a part

387
00:20:18.400 --> 00:20:20.480
in the experience and you're going through and you're completing

388
00:20:20.519 --> 00:20:23.119
activities and you're trying to you know, join Nevermore Academy.

389
00:20:23.160 --> 00:20:26.279
So there's that, but it will be different for the

390
00:20:26.359 --> 00:20:30.599
Stranger Things component. Now, another big thing that we've talked

391
00:20:30.599 --> 00:20:33.799
about about the accessibility. It is open to the public,

392
00:20:34.400 --> 00:20:37.079
so you can go in and still do the photo

393
00:20:37.200 --> 00:20:39.720
some of the photo experiences and still see everything and

394
00:20:39.759 --> 00:20:43.079
you only pay for the actual experiences. They also have

395
00:20:43.119 --> 00:20:45.880
attached to it Netflix bytes speaking of the food and

396
00:20:45.880 --> 00:20:48.160
speaking of the mocktail and all that, they have Netflix

397
00:20:48.200 --> 00:20:50.519
Bites at each location that has items that they've been

398
00:20:50.519 --> 00:20:54.200
testing at different at the different that are going to

399
00:20:54.240 --> 00:20:59.839
be you know, part of the stories. So uh again,

400
00:21:00.000 --> 00:21:06.160
I think this is gonna be very I think that

401
00:21:06.279 --> 00:21:09.880
also the ability to switch these experiences around depending on

402
00:21:10.160 --> 00:21:13.680
what they want to do with their film audience. Also

403
00:21:13.759 --> 00:21:17.119
the data the Netflix has they know what serieses are

404
00:21:17.160 --> 00:21:21.519
popular in these markets they've chosen. I mean, I think

405
00:21:21.519 --> 00:21:24.039
all signs point towards US being a good thing. And

406
00:21:24.079 --> 00:21:27.400
I think where especially where it differs from Horror Unleashed

407
00:21:27.640 --> 00:21:31.359
is like it's free to enter, you can just enter,

408
00:21:31.440 --> 00:21:33.559
you pay for the experience by the experience, and then

409
00:21:33.680 --> 00:21:36.240
the menu again back to Horror Leash, like it's not

410
00:21:36.279 --> 00:21:39.680
like they don't have mocktails, but they're not like leading

411
00:21:40.000 --> 00:21:44.079
with alcohol free first, like they are bars in Las Vegas.

412
00:21:44.119 --> 00:21:45.880
Right here, it's like.

413
00:21:45.839 --> 00:21:50.200
They're leading with the food and leading with the like menu,

414
00:21:50.279 --> 00:21:51.440
like you don't have to drink it all and you

415
00:21:51.480 --> 00:21:54.160
can still have a great time. And it's free to enter,

416
00:21:54.359 --> 00:21:56.359
so you can enter with your family and you just

417
00:21:56.400 --> 00:21:58.079
pay for the kids to go to the experiences and

418
00:21:58.119 --> 00:21:59.920
you can hang out. I mean that there's I think

419
00:22:00.200 --> 00:22:03.319
much more flexible. Plus they're at high traffic mall areas

420
00:22:03.319 --> 00:22:04.839
that are in the middle of other things to do

421
00:22:05.160 --> 00:22:06.279
right way, it's sort of.

422
00:22:06.319 --> 00:22:09.200
It's sort of like these kinds of experiences are replacing

423
00:22:09.240 --> 00:22:13.160
anchor stores. They're they're replacing the anchor stores in the mall,

424
00:22:13.279 --> 00:22:15.680
which is great because you know, most brick and mortar

425
00:22:15.720 --> 00:22:18.480
malls have lost their anchor stores anyway, so they've got

426
00:22:18.759 --> 00:22:22.039
there's real estate there that needs to be filled. And

427
00:22:22.799 --> 00:22:25.519
I'm sure that the smaller stores that are still trying

428
00:22:25.519 --> 00:22:28.480
to do a brick and mortar business are very happy

429
00:22:28.480 --> 00:22:31.160
about that because it brings more foot traffic into the area.

430
00:22:32.079 --> 00:22:34.839
The thing I think is really interesting is some of

431
00:22:34.880 --> 00:22:38.839
the discussion about.

432
00:22:37.319 --> 00:22:37.599
You know.

433
00:22:39.119 --> 00:22:41.640
When going going, you know, let's hop in the way

434
00:22:41.680 --> 00:22:44.960
back machine here and going way way back. When Disney

435
00:22:44.960 --> 00:22:47.920
first opened, there was a very tiny price for admission

436
00:22:47.960 --> 00:22:50.559
so that everybody could get in, and then each experience

437
00:22:51.079 --> 00:22:53.759
had an A, B, C, D or E ticket. It's

438
00:22:54.119 --> 00:22:57.119
theme park lore. What I think is interesting about this

439
00:22:57.359 --> 00:23:00.359
is the fact that it is all electronic based, so

440
00:23:00.400 --> 00:23:04.640
that the friction getting into these attractions is slim to none.

441
00:23:04.839 --> 00:23:08.440
You basically hit a QR code, purchase a time ticket admission,

442
00:23:08.839 --> 00:23:11.680
and go straight into the attraction. So it's not like

443
00:23:11.720 --> 00:23:13.960
you have to wait in line to buy tickets, to

444
00:23:14.000 --> 00:23:15.799
wait in line to do the experience.

445
00:23:16.240 --> 00:23:18.440
It's the overcrowding thing that you talked about, right, It's

446
00:23:18.440 --> 00:23:19.920
not there's not any of that friction.

447
00:23:21.000 --> 00:23:24.359
It's it's eliminating the friction, the friction of entry into

448
00:23:24.400 --> 00:23:27.680
the the individual attractions. Uh, there are those people who

449
00:23:27.720 --> 00:23:29.519
are going to say, oh my god, they're Nicolin dimingas.

450
00:23:30.240 --> 00:23:32.279
There's no matter what you do, it's always going to

451
00:23:32.319 --> 00:23:34.799
be wrong. But the nice thing is Philip said, is

452
00:23:34.799 --> 00:23:36.599
this is the perfect I think this is the ideal

453
00:23:36.599 --> 00:23:39.839
playdate scenario. You know, you get you get families who

454
00:23:40.319 --> 00:23:42.960
the parents want to just go hang out and grab

455
00:23:43.000 --> 00:23:45.279
some lunch. But they don't want to. They don't want

456
00:23:45.279 --> 00:23:46.559
to do it with the kids. But they also don't

457
00:23:46.559 --> 00:23:49.160
necessarily want to get babysitters for the kids, and they

458
00:23:49.160 --> 00:23:51.119
want to do something fun for the kids so the

459
00:23:51.200 --> 00:23:53.759
kids can go off and scan a couple of QR

460
00:23:53.799 --> 00:23:56.920
codes and and experience the cool stuff like you know,

461
00:23:57.200 --> 00:24:00.720
as you say, if if nevermore, Academy is an experience

462
00:24:00.960 --> 00:24:04.039
that's enough time for for a group of moms and

463
00:24:04.119 --> 00:24:07.160
dads to have lunch. Yep and uh, and the kids

464
00:24:07.200 --> 00:24:08.279
have a great time, the parents have.

465
00:24:08.319 --> 00:24:08.799
A great time.

466
00:24:09.079 --> 00:24:12.240
It seems like a win win scenario. And you know

467
00:24:12.319 --> 00:24:14.240
this is this is very much like what they what

468
00:24:14.279 --> 00:24:17.400
they do in Boulevard City in Rio where they have

469
00:24:17.480 --> 00:24:19.759
these pop ups. Uh you know, and Disney has done

470
00:24:19.759 --> 00:24:22.079
these pop ups there. Universal has done these pop ups there.

471
00:24:22.599 --> 00:24:29.240
There are some some some more year round interactions or

472
00:24:29.519 --> 00:24:34.799
or activations there, but they during during Riod during Boulevard

473
00:24:34.839 --> 00:24:37.839
season or odd season or whatever it's called. Basically, they

474
00:24:37.880 --> 00:24:41.000
have these these pop ups that show up and they

475
00:24:41.240 --> 00:24:44.680
they engage guests with different ips and then they go away.

476
00:24:45.759 --> 00:24:48.000
And I think what they're doing is actually like we've

477
00:24:48.000 --> 00:24:50.640
talked about earlier beta testing. I I think that Disney

478
00:24:50.640 --> 00:24:52.839
went to Riod so that they could see if there

479
00:24:52.880 --> 00:24:55.000
was a market in the in the Middle East, and

480
00:24:55.039 --> 00:24:57.759
that's what led them to do the announcement of Yas Island.

481
00:24:59.079 --> 00:25:00.480
I don't know that for a fact, but it kind

482
00:25:00.480 --> 00:25:03.839
of makes sense. So again, I'm really first of all,

483
00:25:03.880 --> 00:25:05.200
I'm really jealous that you get to go, because I

484
00:25:05.240 --> 00:25:07.640
think that would be really fun. And secondly, I'm really

485
00:25:07.640 --> 00:25:09.680
curious to see how this pans out because I also

486
00:25:09.799 --> 00:25:14.200
think that this kind of is is a game plan

487
00:25:14.319 --> 00:25:17.640
for all of the concerns that we talked about earlier

488
00:25:17.640 --> 00:25:21.640
with gen Z and millennials. It's it's ways to disperse

489
00:25:21.680 --> 00:25:24.920
the crowds. It's being reminiscent of things that they have

490
00:25:25.119 --> 00:25:29.480
experienced before or ips that they are familiar with. There's

491
00:25:29.480 --> 00:25:32.240
a familiarity with it. And the nicest thing is as

492
00:25:32.759 --> 00:25:36.799
the generation continues to grow and what was contemporary is

493
00:25:36.880 --> 00:25:39.920
now reminiscent, can track along with them.

494
00:25:39.960 --> 00:25:41.680
I think that'll be really cool and they can swap

495
00:25:41.759 --> 00:25:44.880
it out. They can tune it to the demographics in

496
00:25:44.920 --> 00:25:47.559
the area, using their data to know who's passionate about

497
00:25:47.559 --> 00:25:50.839
what they can it's also we talked about last week

498
00:25:50.880 --> 00:25:53.640
with the characters, you know, the the.

499
00:25:53.799 --> 00:25:55.000
Well we talked about that in the bon show.

500
00:25:55.000 --> 00:25:56.720
But anyway, talk about laughing me about the puppets and

501
00:25:56.960 --> 00:26:01.039
that in world kind of like the olaf Right. These experiences,

502
00:26:01.119 --> 00:26:03.160
I mean, they get that at these because they have

503
00:26:03.359 --> 00:26:05.319
still the photo experience, you still have the I mean,

504
00:26:05.400 --> 00:26:09.480
it seems to be a checklist of all of the

505
00:26:09.480 --> 00:26:11.759
best practices that we have been talking about, and so

506
00:26:12.359 --> 00:26:14.920
we would hope that it would do well. And I

507
00:26:14.920 --> 00:26:18.000
think if you if I'm just while you were talking,

508
00:26:18.039 --> 00:26:23.039
I was also thinking about how I think Universal approached

509
00:26:23.079 --> 00:26:26.160
horror and Leash, being like, here's a mini theme park,

510
00:26:26.799 --> 00:26:28.880
and Network is approaching this by being like, here's an

511
00:26:29.000 --> 00:26:33.319
entertainment experience like a pop up. And I'm curious to

512
00:26:33.400 --> 00:26:38.480
know which mindset is will do better. But if we're

513
00:26:38.480 --> 00:26:41.279
looking at all the trends, especially consumer data, and how

514
00:26:41.680 --> 00:26:44.480
the last consumer report came out consumer confidences all time low,

515
00:26:44.559 --> 00:26:47.359
how many people sixty two percent of Americans saying that

516
00:26:47.400 --> 00:26:49.680
their stuff is more expensive and xyz, I mean, you

517
00:26:49.680 --> 00:26:52.480
have a lot of concern So I'm and Scott has

518
00:26:52.519 --> 00:26:54.240
been saying for a while that he thinks the era

519
00:26:54.319 --> 00:26:56.319
of the giant theme park might be phasing out.

520
00:26:56.640 --> 00:26:56.920
Yep.

521
00:26:56.960 --> 00:26:59.920
So I think I'm not sure it works to say

522
00:27:00.000 --> 00:27:01.720
We're just going to make a smaller theme park somewhere.

523
00:27:01.759 --> 00:27:04.039
I think it's more like what does entertainment look like?

524
00:27:04.079 --> 00:27:09.079
And it's like because Netflix is not like it's like

525
00:27:09.160 --> 00:27:11.319
Netflix is like they come coming at it from like

526
00:27:11.359 --> 00:27:14.599
a not expert mindset in a way, like they're coming

527
00:27:14.599 --> 00:27:16.519
at it from like, how do we make an entertainment

528
00:27:16.559 --> 00:27:18.240
venue that the people at this mall are actually going

529
00:27:18.279 --> 00:27:19.519
to care about? Well?

530
00:27:19.519 --> 00:27:21.920
And sometimes, you know, sometimes expertise just gets in the

531
00:27:21.960 --> 00:27:24.519
way sometimes if with all the you know, all the

532
00:27:24.519 --> 00:27:27.759
experience of the world and you're unable or unwilling to

533
00:27:27.799 --> 00:27:30.400
see things in a totally different way. And that's kind

534
00:27:30.400 --> 00:27:34.319
of seems like their approach, well, their approach.

535
00:27:34.680 --> 00:27:36.240
We have a tiny we have a little bit of

536
00:27:36.240 --> 00:27:39.039
time left to talk about, so we have not talked

537
00:27:39.039 --> 00:27:42.079
about this on the show, even though it's been news

538
00:27:42.079 --> 00:27:45.440
for a while. But Warner Brothers is for sale. Everyone

539
00:27:45.440 --> 00:27:47.000
should know that. I mean everyone in this year should

540
00:27:47.000 --> 00:27:47.480
know Warner Bros.

541
00:27:47.599 --> 00:27:48.000
Is for sale.

542
00:27:48.960 --> 00:27:50.359
The reason we haven't talked about on the show is

543
00:27:50.400 --> 00:27:53.000
just kind of because we normally kind of wait until

544
00:27:53.680 --> 00:27:54.279
purchase has.

545
00:27:54.160 --> 00:27:55.240
Actually been announced.

546
00:27:55.400 --> 00:27:57.480
Yeah, yeah, it actually happens, but we thought it'd be

547
00:27:57.480 --> 00:28:01.480
interesting just to say that while we're looking, I mean,

548
00:28:01.720 --> 00:28:03.519
last year episode, we tat all about six Flags and

549
00:28:03.559 --> 00:28:06.519
about their cash position and just the whole challenges. Another

550
00:28:06.640 --> 00:28:10.920
challenge actually for them, that is Warner Brothers. Like, if

551
00:28:10.960 --> 00:28:15.759
Warner Brothers get sold like to Comcasts, that is going

552
00:28:15.799 --> 00:28:18.000
to be I think bad for six Flags because they

553
00:28:18.039 --> 00:28:20.680
have so many of the ips in their parks and

554
00:28:20.759 --> 00:28:23.119
they don't have any money, and so what's going to

555
00:28:23.160 --> 00:28:26.240
happen if Comcast purchases it? And now I know there's

556
00:28:26.279 --> 00:28:29.960
poison pills and there's a lot of like stuff about

557
00:28:30.799 --> 00:28:33.240
all of I mean, I know it's not quite that simple,

558
00:28:33.559 --> 00:28:36.599
but there is a scenario right where it is purchase

559
00:28:36.759 --> 00:28:39.319
or even or those rights are taken away that there

560
00:28:39.400 --> 00:28:41.480
is multiple scenarios in which that could happen, or at the.

561
00:28:41.559 --> 00:28:44.039
Very least those rights become more expensive when it comes

562
00:28:44.039 --> 00:28:46.160
time for contract renewal. That's right, because they want to

563
00:28:46.200 --> 00:28:46.880
just price them out.

564
00:28:47.119 --> 00:28:48.079
That's yeah.

565
00:28:48.279 --> 00:28:50.880
I think what's going to be interesting with Warner Brothers

566
00:28:51.119 --> 00:28:55.599
is whatever happens with Warner Brothers is going to start

567
00:28:55.599 --> 00:28:59.359
a series of dominoes because if it goes to you know,

568
00:28:59.480 --> 00:29:02.480
if it goes to some other cumps, say you know,

569
00:29:02.960 --> 00:29:09.240
Netflix buys them, then that could have rather significant ramifications

570
00:29:09.240 --> 00:29:13.559
for all the Universal properties or anything that has Harry

571
00:29:13.599 --> 00:29:17.200
Potter affiliated with people. Forget that Harry Potter is not

572
00:29:17.279 --> 00:29:21.680
owned by Universal, it is least by Universal, and so

573
00:29:23.279 --> 00:29:26.000
there's all Now obviously they're not just going to well

574
00:29:26.119 --> 00:29:28.720
I doubt that they would just pull the rights. I

575
00:29:28.799 --> 00:29:29.279
doubt that.

576
00:29:29.599 --> 00:29:32.400
Well, there's I think it's a few decades or I

577
00:29:32.400 --> 00:29:35.359
mean they have extended licenses, so some of this stuff

578
00:29:35.480 --> 00:29:39.359
it may not even ever come out because who knows,

579
00:29:39.400 --> 00:29:41.680
like ten years from now, like well, I.

580
00:29:41.640 --> 00:29:45.000
Mean there's still there's still Marvel at Universal too, So yeah,

581
00:29:45.039 --> 00:29:46.279
that's so there's that.

582
00:29:47.079 --> 00:29:50.200
But but yeah, to just we just want to bring

583
00:29:50.240 --> 00:29:52.240
that up that that is depending on who buys it

584
00:29:52.359 --> 00:29:55.799
and and what you know, the scenario is, and where

585
00:29:55.839 --> 00:29:59.440
they want to where they're competing with the other people,

586
00:29:59.480 --> 00:30:02.279
it could be big ramifications. Yep.

587
00:30:02.519 --> 00:30:04.039
So it's it's really one of those where we want

588
00:30:04.039 --> 00:30:06.200
to put put that little blip on your radar for now.

589
00:30:06.799 --> 00:30:08.559
We will come back and talk about it when it's

590
00:30:08.599 --> 00:30:11.359
when it actually happens, when it's actually sold. I will

591
00:30:11.400 --> 00:30:13.680
say that I have several friends who work for Universal,

592
00:30:14.079 --> 00:30:16.519
and you know, I asked, I said, so what's the

593
00:30:16.640 --> 00:30:19.000
what's the rumble? And even they don't know. Yees, So

594
00:30:19.680 --> 00:30:22.039
no one knows, no one knows, no one knows. So

595
00:30:22.480 --> 00:30:24.799
we'll see what happens, you know, and who knows, Maybe

596
00:30:24.799 --> 00:30:26.880
we'll see it next week when you will all join

597
00:30:26.960 --> 00:30:29.440
us again right here on green tagged theme park in

598
00:30:29.519 --> 00:30:31.799
thirty Thank you guys so much for watching and listening.

599
00:30:31.920 --> 00:30:33.960
Don't forget to go to YouTube and subscribe, and we

600
00:30:33.960 --> 00:30:35.000
will see you all next week