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Okay, from our studios in Los Angeles and Tampa. This
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is green Tag Theme Park and thirty. I'm Philip and
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I'm joined as always with my co host Scott Swinson
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of Scott Swinson Creative Development.
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On green Tag, we look.
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At the top news each week and in discuss why
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it's important to industry professionals. We try and ask questions
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and spark debate on our YouTube specifically where everyone is
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continuing to comment, which we are very grateful for. And
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this week we will discuss a little bit of the
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six Flags. We always have to give you all the
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six Flags updates. We got to do the six Flags updates.
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What's going on?
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Everybody loves six Flags updates well, and if you think
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about it, when it comes to the industry, they are
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the biggest player now, the biggest well they're they're the
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ones that are in the most unique position. I mean
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they're not they've been shaken up and it's interesting to
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see how they're handling it.
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Yep.
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So we'll discuss that, and then we're going to talk
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a little bit about some fun Christmas events that we
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picked out for happening all over the world that we
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thought was cool because it is our Christmas show, which
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I forgot about.
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Yes, that's why I'm decked out in my in my
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Christmas shirt and I'm out here in this frigid little
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Christmas wonderland forest here in Tampa.
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I completely forgot this.
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I don't know it's about. Well, but that's because Philip,
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you just took your Christmas tree down last week, so
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you know it's true. It's not even up.
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Yeah, I got o. We're gonna get there.
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Okay, So let's recap some of the big theme part
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of the sorry the big six Flags news from this
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past week. I'm sure everyone's heard, but of course that
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the Magic Mountain. There's some a lot of stuff happening
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at Magic Mountain. They're not going to get the opening
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of the big new first fits Kind roller coaster in
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twenty twenty six. That's going to be pushed at twenty
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twenty seven. Instead, they're getting a refreshed kids area.
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So so, uh, this is interesting.
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So yeah, the first fits Kind roller coaster is being
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pushed to twenty twenty seven. And what they told KTLA
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is that as we continue to evaluate our construction project,
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we've realized that the nature of this attraction means that
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it will take a bit longer to complete than originally anticipated.
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To ensure the coaster meets are high standards of innovation,
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thrills and safety that you expect and deserve, we have
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revised the timeline to twenty twenty seven.
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So the coaster was part.
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Of the one billion dollar chain wide investment by six
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Flags and it's the the Coma Thrill Glide, a suspended
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motorbike coaster that's not yet seen in North America, and.
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The kids area.
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So basically this is a little This one was interesting
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just because of the context of the recent things. But
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what they're doing is they're basically revamping the Bugs Bunny
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area to a Looney Tunes land, which is going to
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debut in summer of next year, and it's going to
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feature four areas anchored by Bugs Bunny, Roadrunner, Taz, and
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Daffy Duck. And it's going to include upgraded storytelling on
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existing rye it's new theming, expanded seating, selfie spots, where
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fresh dying locations, and additional green space. It's gonna the
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construction will begin right after their current winter festival there
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and everything else like the park will be open. It's
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just that one area it's going to be doing. In
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a press release, the park said each area will have
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its own color palette, fauna, landscaping, graphics, hardscaping and railings, signage,
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and more distinct experiences in that area. And the context
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is just interesting here because last episode we've just talked
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about how the Warner Brothers is up for sale and
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will Netflix buy it and what's going to happen or whatnot.
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And of course Looney Tunes is part of the Warner
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Brothers ip that they do do lease out, so it's.
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Interesting they're choosing to continue.
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Like so it's like business as usual basically, which is
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kind of what we talked about anyway last week that
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it was going to just be business as usual. So uh,
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And in case anyone is wondering, which people have already
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commented in our last episode about this, since last week,
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the Warner Brothers shareholders have issued a statement saying that
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they recommend Netflix instead of Paramount as the purchaser because
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mostly I think because they're saying the funding might not
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be as secure as the Netflix one. So so just
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interesting that this is all kind of happening. But we
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said it would take years anyway, because it will take
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years if it happens well.
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And to me, it's it's it's interesting, but it's also
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kind of doubling down because you know, they now have
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a much if this is after this is completed, they
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will have a much stronger anchor to be able to say,
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you know, we've invested in in this, this and this upgrade.
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So now that the representation of your brand, whether Netflix
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bies it or not, which I think they will, but
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we've you know, we've been reinvesting and supporting your brand.
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So please keep working with us, and please continue to
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allow us to lease the rights, at least in this
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format at of experience. So I think that that does
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not surprise me a whole lot. I I you know,
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if if for some reason, whoever buys Warner Brothers decides
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we're gonna pull all the the Looney Tunes, all the
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bugs Bunny rights, that's gonna take years and years to
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do because there's you know, there's some pretty significant investments
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around the world using those ips, and uh, they're they're
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not gonna they're not gonna go away overnight. But what
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I think is most interesting is this is kind of
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echoing what we've been sort of suggesting in the show
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all along, and that is the standard standard operating procedure.
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Procedure for large theme parks is changing. It used to
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be that the only way you could do anything that
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would make people want to come to your park is
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to spend a huge investment on a new coaster, especially
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a six Flags park that was that's been their bread
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and butter. You know, they invest in a coaster, they
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get a bump for three years, they pay off the
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coaster for five years to seven years, and it just
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it's not making sense anymore on paper. What is making sense, however,
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is providing more and more opportunities for families to come
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and and do stuff together. That is, That is the
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new trend. That is the new trend. People who are
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seeking thrills aren't going to aren't going to theme parks
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as much. They're going to places that have real thrills.
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You know, they're going whitewater rafting, they're going they're going
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bungee jumping, they're doing you know, they're doing all that stuff.
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So I'm not going to say that roller coasters are
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going to go away. You know, everybody, whenever I say
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things on the show, people always like to make it
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very black and white. That No, Scott doesn't know what
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he's talking about, because roller coasters aren't going anywhere. I'm
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not saying roller coasters are going away. What I'm saying
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is parks are recognizing that the return on investment is
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there are other options other than big pieces of steel
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that quite often will have a more or well a
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more positive return on investment, and especially things that involve
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family and an ip. So I think that this is. Yes,
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I'm sure they didn't have the money. I mean, let's
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let's address the elephant in the room, or at least didn't,
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let me put it this way, even if they had it,
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didn't want to spend it for fear that, you know,
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other things may happen down the road, or they want
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to make sure that the stockholders don't just start abandoning
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them so that they can maintain some of their their residuals,
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their stock residuals. So there's that. But I also think that,
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like I said, the way theme parks are working, I
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love the fact that they now include includes many selfie experiences. Yep,
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that was never a space.
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Yeah green space and self experiences are like new trends.
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Yeah, yeah, very new, well not very new, but there
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they are trends that are returning, trends that are appealing
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to appealing to their guests. So to me, it's just
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kind of a I don't want to use the term
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right sizing, but I guess that's what it is. It's
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looking at at what is our what it's going to
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be our return on investment? And you know, will will
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the new updated family friendly area drive as much attendance
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as a new roller coaster in the first year? Maybe not,
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but it also won't cost as much.
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Yeah, well, I was wondering do you think I guess
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I was wondering how much do you think the cost
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is playing factor in it? And do you think I mean,
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I was thinking about this from a manufacturing standpoint, is like,
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is there maybe are they thinking that the terroriffs might
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go away? I mean, I don't know how how far
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it is in construction. I mean, I have no idea.
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I don't know if it's already if everything's already in
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this country and they're just like assembling it, and in
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which case it wouldn't matter. But maybe you're people are thinking, well,
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you know, it's a terrafs wind their way to the
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Supreme Court and as all that is happening, maybe the
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terrace will go away, and then it would I mean,
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if this if twenty percent twenty percent cheaper roller coaster
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is a.
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Lot Yeah, yeah, Well, and they may also be thinking,
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you know, let's let's let's not muddy the waters when
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you know for twenty six everything six Flags at least
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from a look how good we are is going to
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be focused in Saudi. You know that's true, So let's
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not muddy the waters. Let's let's not compete with ourselves.
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I don't know, there's there could be a lot of
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different reasons, quite honestly.
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Yeah, And I was also thinking that too, well. I
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was I'd forgot about the Saudi and goinghea that it's interesting.
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But I was also thinking, there's really nothing opening in
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twenty like there's very few like big things opening in
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twenty twenty six in America, and I'm wondering, if I
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guess I was thinking a bit, is this them trying
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to not just the cost and all that stuff, but
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also they're trying to be more competitive in twenty seven
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when you have larger, other, larger competition happening, where it's
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like they want to be a little bit more competitive,
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and like really nothing's happening in twenty six.
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So yeah, that's very possible because I mean, let's face it,
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you know, theme parks, theme park insider, people who work
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in theme parks know when other theme parks are planning
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to open things, yes, long before it's announced. So yeah,
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that's very possible. That's very possible. And you know, who knows.
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It could be a combination of all these things. It
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could be a combination of all And I would throw
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even another possibility into the hat, and that is it's
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an attempt to revitalize and slightly redirect what is the
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perceived audience for a six Flags park yep, because you know,
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we've both said Six Flags parks are and this is
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a gross overstatement, but many of the six Flags parks
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have the reputation of being blacktop and roller coasters and
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that's about it. Yeah, blacktop and thrill rides. So if
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they're going to do a deep dive in an investment
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and a strong media push for a revised, updated family area,
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that that may be another attempt to sort of reposition
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their their demographic.
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Yeah.
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Yeah.
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The only other thing I thought was interesting is that
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they they didn't choose to do this with Peanuts, right,
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And I think that's another thing.
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A lot of people were wondering.
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It's like, well, where they gonna where the Six Flags
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Park's going to build areas with the Peanuts Now that
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it's they now they can now it's it's one chain.
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And also just another side noted that Sony just purchased
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a majority of the stock in Peanuts and so it's
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like they're most most of the owners of Peanuts now.
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So it's Sony.
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So it's that's that's been happening, you know, in this
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side thing. But it yeah, so I don't know. To me,
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I I I hear a lot of people talking about that,
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and I'm like, well, like it's kind of more for diversity,
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I think, is how I would say it. It's like
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they want to you know, having multiple eyps makes you
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more diverse, and that way they I don't know, I mean.
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To me, it's competing iyps. I don't know whether if
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it were, if it were my choice, I would look
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at what what eyps are are resonating strongest with the
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audience that I want and and dive in wholeheartedly with
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those And like I said, I I think it's just
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to reinforce the anchor of the Warner Brothers characters, so
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that when negotiations come up in the future with the
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new sale. I mean, I still think that the the
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the impending sale of Warner Brothers has something to do