Sept. 22, 2025

More Guests, Less Money: Six Flags’ Big Problem

More Guests, Less Money: Six Flags’ Big Problem
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Six Flags reported 298,000 more visits this summer, a 3% attendance bump compared to 2024. But guests spent 7% less on admission, pulling overall revenue down 2% even as food and merch ticked up. Management insists that trading short-term ticket prices for long-term passholder growth will pay off, pointing to early 2026 pass sales pacing ahead with prices up 3%.
Philip and Scott unpack why this strategy only works if guests return—and how seasonal event cuts complicate the picture. Knott’s Scary Farm dropped all Wednesday nights, Magic Mountain cut Thursday Fright Fests, and Sesame Place San Diego abruptly canceled both Halloween and Christmas despite passholder expectations. Cost savings may help hit this year’s $860–910M EBITDA target, but at what risk to guest trust and long-term loyalty? PLUS - Scott is on-location at IAAPA Expo Europe! Listen to weekly BONUS episodes on our Patreon.

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Oh my goodness.

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From our studios this week in Los Angeles and Port

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and Ventura in Spain. This is green Tag Theme Park

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and thirty. I'm Philip. I'm joined by Scott Swinson, a

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Scott Swinson creat development. On green Tag, we look at

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the top theme park news each week and explain why

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it matters to business professionals. And this week we're going

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to start with six Flags news, but then discuss a

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little bit of the on location reporting from Scott, who

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is at Ayapa Europe at Port Adventura.

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Yep, I'm here for the IAP stuff, the IAP training,

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and then tomorrow will do a an Edge of tour

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and then I'll head then we head back to Barcelona

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to do the actual expo itself, where I'll be doing

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another session and get a chance to walk the floor

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so for at least for part of the day. So,

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but let's let's talk about six Flags because I think

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this is a very interesting story. Don't panic. I'll talk

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a little bit about here too because I think it's

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really cool.

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Yes, So we're going to start off this week with

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a little bit of news that came out from six Flags.

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Everyone has been reporting on and basically it's said the

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attendance is up. So Six Flags attendance increased three percent

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compared to last year. Following the bad previous earnings college

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we talked about, they attributed some of their previous decline

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to bad weather and presumably that has you know, passed

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a little bit. They said that season passed sales for

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twenty twenty six are strong and they have refirmed their

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full year EBITA. Now here's the thing buried in all

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of this. If you actually read the full disclosure, you'll

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see that attendance is up, yes, but revenue is down

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because people are paying less per ticket. So basically management

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is arguing that they traded some short term ticket pricing

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power for long term volume and passholder growth. And that's

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what they're really trying to do, is they're just trying

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to cheap. They're basically reducing the price the ticket, cheap

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in the price of ticket to get more passholder growth,

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and then they're saying that that's going to be more

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long term because they're hoping these guests will spend more

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over time. So the argument then, of course only works

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if the quality is maintained, because otherwise the past holders

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aren't going to come back. Enough to offset this this

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pricing degradation. Right, that's that's me. Sorry, that's that's my

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interpretation of it. So it's admissions per cap fell about

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seven percent, like, so that that's a chunk that it's

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fell due to the discounts and promotions. For that, the

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mix also mattered, so there's more lower spending customers. So

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it's skewing prices downwards. So I guess it's not all bad.

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I think there are some things to consider, right. It's like,

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I think all of this hinges on the quality. And

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every time we've talked and I'm just going to say,

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every time we talked about six Flags, everybody in the

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Commons has said the quality is terrible. I haven't found

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anybody who has said the quality has maintained. But we

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don't have the guest satisfaction survey data with us.

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Right, so maybe they don't.

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Maybe you know, the guests are okay, they don't care,

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or potentially they're attracting new or more price sensitive demographics,

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you know, like they're bringing in people who never would

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have paid full price and so they care less about

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the quality. Right by that thing, So there's increasing that

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and you know, we still don't know right how the

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pass at engagement is going to go over time, So

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I guess there's still a chance for the strategy to work.

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I guess I'm just saying. I'm just saying that I'm

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not even sure what we would look at to watch

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the indicators. One indicator we might look at is Halloween,

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and as we reported last week, they're removed all of

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the Wednesday dates from Not Scary Farm before opening and

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had to rebook people they weren't offering refunds, which I

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thought was weird, and then they had to also they

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removed all the Thursday nights from Right Fast at six

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Flags Magic Mountain, and then they also just announced this

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week that Sesame Place is closing already.

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Today's the last day they're going to.

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Be open for the season, which means they're not doing

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Halloween of Christmas, which means yet again they have sold

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season passes to people where they promise them longer opening

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calendar than what they ended up delivering. So again I'm

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just putting that out there.

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Well, all do you thinks got well, I think all

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of these well, let's let's let's break it down, because

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they're not it's it's it's difficult to paint these all

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with the same brush. I think, although I think they

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are parallel, I think they are very much related. Let's start.

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Let's start with the the money's down, but the attendance

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is up. Let's let's start with that basic they're in theory.

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In my opinion, in theory, they're justification is is accurate.

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It could potentially work to their advantage to draw more

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people in. You know, there's always been that we talk

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about north Star all the time, and when you're not

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reaching your goals, quite often it is a popular choice

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with large parks to switch your north Star. You know,

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we're talking about let's let's make our north Star. We're

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gonna make We're gonna make X amount of dollars. Okay,

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But when you see that you're not gonna make that,

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then you have to spend the narrative because quite often

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you have to convince your stockholders we're doing okay, We're

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doing okay, and quite honestly, they probably are doing okay.

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They're not doing great, but they probably are doing okay.

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What you have to recognize is stockholders don't get paid

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in attendance. Stockholders earn their money in in revenue and profits.

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So it will. Could this potentially work by opening up

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their park to a newer audience, a different audience to

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your point, Philip, an audience that may not have come

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at full price? Yeah, yeah, that may that may work

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for them, but how are they going to maintain that offen?

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That are those guests who aren't able to come at

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full price when they go back to full price, that's

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right when they when they start to bring their ticket

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price back to where it should have been. You know,

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it's it's kind of the old adage. If you have

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a fifty dollars pair of jeans and you sell them

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for ten, you now have a ten dollars pair of jeens,

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because nobody's going to pay the fifty dollars for them again.

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So you have to be kind of careful with this

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strategy because this strategy, you know, it's it's the same

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the same idea, and and several parks have done it now,

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which is the pay for a day, come back all year,

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making a limited season pass of some sort excuse me,

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the price of one admission. And on paper, it's a

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great it's an easy sell because you can say, oh, look,

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most guests in our area only come once a year, anyway,

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So if we can get a second visit out of them,

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then we'll earn more in culinary merchandise, bringing along a friend,

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that kind of thing. Yep, sorry, I've been talking all day,

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so it's hi. So I think that's an important thing

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to keep in mind. I am not going to say

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that this is disastrous news. I'm not going to say

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that they're doing this to be deceptive. I will say

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that this is kind of common practice. So when they

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recognize we have to have something positive to tell our stockholders.

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I think we've seen a different version of this with

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other parks in the past. Sometimes it's hey, look at

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all the new things we're building. That happens. Sometimes it's

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look at our per cap. Our per cap is skyrocketing. Okay,

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but that's because half the number of people are coming

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to the park, and you know your overall revenue is tanking.

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There's there's there is. I would say this much whitewashing

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going on just to be able to say something good

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for the for the stockholders. And again, you don't want

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to lose the stockholders either. You got to make sure

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that that they're going to be there to continue to support.

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So you got to I don't want to say throw

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them a bone, but you have to. You have to

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do at least some positive spin. I will say, though,

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I am so sick and tired of hearing that the

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weather is one of the reasons. I know, I know,

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I know. I will say it's funny that since you know,

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being here with a bunch of theme park professionals from

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around the world. We had a discussion yesterday that was

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the stockholders are tired of hearing that weather is the issue.

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They're not buying it anymore, they're not leaving it anymore,

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and they're they're also saying kind of what we've been

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saying is the weather is not going to change. The

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weather is going to be the weather. And yes, it

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will vary slightly from season to season. Yes there are

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wetter seasons than others, there are drier seasons than others.

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But what do we know. Well, you know what the

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average temperature is going to be. It will fluctuate, but

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you still know what the temperature is going to be.

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You know that it's going to rain sometime, so you

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have to have a plan for that. When we back

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during back during COVID. Sorry I hate to use this

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reference yet again, but back during COVID when I was

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taking the Post Crisis Leadership certification, they basically said, you

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have to make it part of your business model that

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you planned for these contingencies. It's not like, oh my gosh,

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the weather was so bad this year and it just

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caught us totally off guard. Well, that to me is

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more negative towards the planning of the company than it

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is an excuse for not making your numbers. You have

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to plan for the fact that it could be a

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rainy season. You have to put that into your and

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plan for it time. If you don't have to put

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that plan into place, great, that's great. But you have

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to budget so that you can put that plan into place.

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Whatever that plan may look like, and it may look like,

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you know, you do a last minute you do a

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last minute change, you do a you plan to have,

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you plan to have return visits, you know, because I

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know nobody wants to do that. They they always it's like,

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you know, a rain or shine, no refunds. But the

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truth is, when you do that, then people leave and

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just simply don't come back. Yeah, so you kind of

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have to to weigh those And I'm not saying those

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are the only answers, But I think it's I think

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it's important for teams, leadership teams to recognize what is

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our plan when it rains, because it's not what is

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our plan if it rains? Or in Florida, it's not

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what is our plan if it's hot? You know, just

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like in Saudi, what is our plan when it's hot? No,

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it's going to be hot. So I think I think

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that that crisis planning, whether that crisis quote unquote happens

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to be weather, or that crisis happens to be a disease,

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or that crisis happens to be an economic downturn, or

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whatever you need. There's enough business analysts out there. In fact,

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I was working with one here at IAP who works

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for a business analyst company that their primary job is

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doing pre park evaluations. So is there a feasibilities there's

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feasibility studies that say yeah, that's a good idea. Those

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do include, by the way, those do include weather contingencies.

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You know, what is the tea in a swat analysis threats?

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You have to have that kind of mentality that you're

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helping to prepare for it. So that was just a

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long way of saying it is now a global issue

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that people are going weather is no longer an excuse.

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Yeah, well yeah, so if I'm in the summer, everything

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I would say again, their tendance is up, but they're

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spinning is down, and their long term strategy is that

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people are coming back. And to Scott's point, they have

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not like they blamed weather previously and now the weather

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is fine, so they're not mentioning it yet yet keyword yet,

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but they also have not made or announced any plans

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to resolve that. So what's going to happen again next

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year when the same weather happens again, right, and then

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people don't come back? That their plan on coming back

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and they've already degraded their pricing. I think that's what

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Scott's saying. And then at the same time, again, this

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all hinges on those guests coming back, right and spending more.

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And if they don't have a plan for the weather,

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or also if they don't invest in the quality in

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the parks, then again this all comes back to the execution.

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Are they gonna, like Scott's, are they going to make

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a plan for what to do about these disruptions that

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they just came out of, and are they going to

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make a plan to invest or to get encourage people

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coming back, and so far, all we have seen is

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actions that do not align with that, like no plan

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about the weather, cutting of seasonal events that encourage repeat visitation,

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not investing in quality improvements, you know, like all the

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things that they're saying they have not been doing. They've

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just been doing stuff like Scott had said, that kind

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of looks good to investors, like they've been going in

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cutting costs, and they've been changing the goal post and

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cutting costs so that it looks good, but the quality

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has not improved so far, like I have, I've seen

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nothing to say anywhere the quality any of the parts

240
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has improved. And I've also not seen anybody say that online.

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And then the hundreds and hundreds and hundreds of comments

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that we've gotten about about experiences at six Legs, nobody

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has said that the quality has improved. So that's that's

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the gamble. And then, of course, like to Scott's point,

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we just got out of the one rough weather season

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and we're going to go into another one soon, and

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what are they going to do about that? And then

248
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if people don't want to go out because there's no

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covering there's no there's no heat, there's no protection.

250
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Then that's going to hurt this plan. So that's it.

251
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Yeah, And you know, it's interesting because certain parks in

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certain areas actually in the past, and here at Port Aventura,

253
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for example, they use weather as a selling point.

254
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We've got beautiful weather here. California has beautiful weather, Florida

255
00:14:23.039 --> 00:14:28.519
has beautiful weather. Yeah. Well Chicago does not have beautiful

256
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weather here around that's right.

257
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Well yeah, So what I was gonna say is I

258
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think that basically closes our stance on the six Flags item.

259
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But I think the through line here is that Scott

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is been walking around for Adventurer and been learning about

261
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that park and been teaching there, and I think from

262
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what I've heard that seems to be this seems to

263
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be a park that is maintaining or improving quality, which

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is encouraging visitation. So I think that's what we get

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to hear from Scott because he's there on location to

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actually look at everything and let us know how are

267
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they doing and how are they improving their quality?

268
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Well, and I have to I have to be transparent,

269
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and I have to say that this is anecdotal, but

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it's anecdotal from a a personal observation standpoint. A couple

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of the things. First of all, if you have never

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been to port Aventura World north of Barcelona or outside

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of Barcelona. I don't even know where they were north,

274
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but outside of Barcelona, it is a park that is

275
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you should put on your radar. It is a park

276
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that you know. Kind of going back through its history

277
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when it first was conceived, Anheuser Busch actually had a

278
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hand in and some of the some of the original

279
00:15:40.279 --> 00:15:45.279
planning was based on the Bush Gardens parks that went

280
00:15:45.279 --> 00:15:48.000
away very very quickly, and they're celebrating they're now celebrating

281
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their thirtieth anniversary this year, so that's that's not really

282
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a factor, but it was. It had Anheuser Busch influence

283
00:15:57.799 --> 00:16:02.720
when the Bush Gardens parks were incredibly viable, were incredibly successful,

284
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had very much top quality, and so that that sort

285
00:16:11.399 --> 00:16:17.480
of mentality has stuck. It's a gigantic park, it is.

286
00:16:18.720 --> 00:16:22.879
It's got so many different ips it's almost confusing. I

287
00:16:22.919 --> 00:16:27.919
will say it is a little strange to have Woody Woodpecker,

288
00:16:30.679 --> 00:16:34.519
the Sesame Street Gang, and Ferrari Land all in the

289
00:16:34.559 --> 00:16:38.360
same park. But they do they do some very very

290
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interesting things that are unique, at least from my perspective,

291
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in this park. Now, other parks that you may say, oh, no,

292
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X y Z Park does this, has always done this,

293
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but I'd never encountered this some of the examples. Because

294
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Ferrari Land has its own it has a gate from

295
00:16:56.320 --> 00:17:00.000
the park and a gate from the outside. They act

296
00:17:00.000 --> 00:17:02.879
actually open. They don't open until the afternoon and stay

297
00:17:02.919 --> 00:17:07.160
open later at night. I think this is really smart

298
00:17:07.240 --> 00:17:11.359
because Ferrari Land has a tendency to appeal to an

299
00:17:11.400 --> 00:17:16.039
older audience, to an older crowd. So if the if

300
00:17:16.039 --> 00:17:19.720
the guests want to come and do port Aventura, the

301
00:17:19.920 --> 00:17:23.000
port Aventura Park during the day and then stay into

302
00:17:23.039 --> 00:17:29.200
the night, move into into Ferrari and Ferrari opens a

303
00:17:29.240 --> 00:17:32.559
few hours before they do the final fireworks or fireworks

304
00:17:32.559 --> 00:17:35.880
and water show in port Aventura, and you literally just

305
00:17:36.000 --> 00:17:39.359
walk into the park and then you can ride you know,

306
00:17:39.440 --> 00:17:42.480
the Ferrari Launch coaster that's here, which is amazing. I

307
00:17:42.519 --> 00:17:44.279
haven't ridden it yet, but I'll hopefully get to do

308
00:17:44.319 --> 00:17:50.160
it tomorrow. Looks amazing. I'll say that, and go into

309
00:17:50.200 --> 00:17:52.799
that realm, do the go karts over there, you know,

310
00:17:52.880 --> 00:17:56.519
have that fun. So it's a staggered opening, staggered clothes

311
00:17:56.640 --> 00:18:01.759
between two parks that don't really have separate entrances or

312
00:18:01.960 --> 00:18:05.319
have a separate gate, but do have separate entrances and

313
00:18:05.359 --> 00:18:08.680
access points, which I think is really interesting. Another thing

314
00:18:08.720 --> 00:18:11.640
that is unique about this park is all of the

315
00:18:11.680 --> 00:18:14.160
park hotels, and there are several All of the park

316
00:18:14.200 --> 00:18:19.000
hotels have direct access to the park, so you don't

317
00:18:19.279 --> 00:18:23.839
it's not even like it's it's it's more like epic

318
00:18:24.960 --> 00:18:27.880
than it is anything else or Grand Californian. You know,

319
00:18:27.920 --> 00:18:33.359
the where you literally go. And what's interesting is your

320
00:18:33.480 --> 00:18:39.319
room key gets you access to the parks, so you

321
00:18:39.799 --> 00:18:44.640
it is included in the hotel price, so you just.

322
00:18:44.759 --> 00:18:48.720
You just buying an extra ticket, right, just staying there

323
00:18:48.759 --> 00:18:50.759
and then you get in ye yep.

324
00:18:51.039 --> 00:18:54.279
And the hotels are laid out very nicely. Uh they're comfortable.

325
00:18:54.319 --> 00:18:56.960
I won't say that they are there at least not.

326
00:18:57.000 --> 00:18:59.880
The one I'm staying in is the highest of quality,

327
00:19:00.039 --> 00:19:03.400
but it's certainly not the lowest. If nothing else, I mean,

328
00:19:03.400 --> 00:19:06.880
this one is they're they're theming is stellar. This one

329
00:19:06.920 --> 00:19:11.920
is themed like an old old West town. I'm staying

330
00:19:11.920 --> 00:19:15.200
in the Gold River Hotel, and I mean if you can,

331
00:19:15.319 --> 00:19:16.519
those of you who are watching it, if you can

332
00:19:16.559 --> 00:19:18.920
see behind me, you know I have a patchwork quilt

333
00:19:18.960 --> 00:19:23.200
and an iron bed and hurricane lamps, you know, So

334
00:19:23.359 --> 00:19:26.680
they've gone to an effort to create. And then the

335
00:19:26.680 --> 00:19:28.519
rest of the hotel. I'm in the main building, which

336
00:19:28.559 --> 00:19:31.079
is called town Hall, and then the rest of the

337
00:19:31.119 --> 00:19:35.160
hotel is a series of outbuildings, just like many Disney resorts,

338
00:19:35.200 --> 00:19:40.680
quite honestly, a series of outbuildings that are all themed

339
00:19:40.880 --> 00:19:44.079
as though you're walking through either a ghost town or

340
00:19:44.079 --> 00:19:45.880
an Old West town, however you want to phrase it.

341
00:19:46.599 --> 00:19:48.799
And then interesting thing is when you walk into the park,

342
00:19:49.440 --> 00:19:51.400
because it's so seamless. When you walk into the park,

343
00:19:51.599 --> 00:19:53.559
you walk into the park that's called the Far West,

344
00:19:54.000 --> 00:19:56.640
so all the only thing that lets you know you're

345
00:19:56.640 --> 00:19:59.039
really in the park, it's not even a visual. Thematic

346
00:19:59.079 --> 00:20:03.880
thing is the you swipe your room key and going

347
00:20:03.880 --> 00:20:07.480
to the park. So I love the seamlessness. I love

348
00:20:07.559 --> 00:20:12.160
the fact that they took I won't call it Disney level,

349
00:20:12.200 --> 00:20:15.240
but a Disney approach, let's put it that way. I

350
00:20:15.279 --> 00:20:17.559
was walking with I was walking with Max from my APPA.

351
00:20:18.079 --> 00:20:20.960
We were walking around the hotel and we both said

352
00:20:21.200 --> 00:20:24.200
this feels like the way a Disney hotel would operate,

353
00:20:26.039 --> 00:20:28.400
because it's got the same outbuildings, it's got the same

354
00:20:29.559 --> 00:20:33.000
kind of They want to make sure that you feel

355
00:20:33.000 --> 00:20:37.000
like you're still having the port Aventura World experience when

356
00:20:37.039 --> 00:20:40.200
you're in the hotel. It's not a disconnect. You don't

357
00:20:40.200 --> 00:20:42.160
have to ride a bus to it, you don't have

358
00:20:42.240 --> 00:20:44.279
to take any sort of trait. You just literally walk

359
00:20:44.319 --> 00:20:47.039
out of the park and you're at your hotel, which

360
00:20:47.039 --> 00:20:53.000
is which I think is great. Other interesting things, I

361
00:20:53.079 --> 00:21:00.480
love their commitment to sustainability and being green, and it's

362
00:21:00.599 --> 00:21:03.359
it's it's in a lot of obvious things, and then

363
00:21:03.400 --> 00:21:05.640
it's in and then it's to me even more obvious

364
00:21:05.920 --> 00:21:08.200
in the little things, because you know, sometimes if you

365
00:21:08.240 --> 00:21:10.799
do little things really, really well and you take that

366
00:21:10.880 --> 00:21:15.000
attention to detail, it actually has a bigger impact than

367
00:21:15.039 --> 00:21:16.839
if you say, I'm going to do this great, big thing.

368
00:21:17.640 --> 00:21:19.720
And let me give you some examples. There are no

369
00:21:19.920 --> 00:21:23.440
paper cups in the park. When you buy a drink,

370
00:21:23.839 --> 00:21:27.039
it is in a plastic cup. It is a decorated

371
00:21:27.119 --> 00:21:30.720
souvenir plastic cup, and you're thinking, oh, okay, they just

372
00:21:30.839 --> 00:21:32.640
jack up the price, so you have to take the

373
00:21:32.640 --> 00:21:35.119
plastic cup home, but when you buy a drink, you

374
00:21:35.160 --> 00:21:38.960
also get a receipt that has a QR code on it,

375
00:21:39.200 --> 00:21:41.319
and you can return the cup with the receipt and

376
00:21:41.359 --> 00:21:43.920
get one year oh back. So it's it's kind of

377
00:21:43.960 --> 00:21:46.680
like everything old is new again. If you were if

378
00:21:46.680 --> 00:21:48.559
you're my age or older, you remember when you know,

379
00:21:48.720 --> 00:21:52.480
soda bottles were like coke bottles were glass and you

380
00:21:52.519 --> 00:21:54.839
pipe paid a deposit and when you return them you

381
00:21:54.880 --> 00:21:58.759
got your deposit back. It's exactly that way with these.

382
00:21:58.839 --> 00:22:02.200
Now I've chosen to keep this as a souvenir, which

383
00:22:02.200 --> 00:22:04.400
again puts more money towards their bottom line because I'm

384
00:22:04.400 --> 00:22:07.720
sure this cup does not cost them a euro so

385
00:22:08.480 --> 00:22:11.480
and it doesn't end up in a trash heap. It

386
00:22:11.480 --> 00:22:13.680
doesn't end up in a trash barrel, but the one

387
00:22:13.680 --> 00:22:16.240
that has. And all of the people that have been

388
00:22:16.240 --> 00:22:18.240
teaching IAP with me are just like Scott, would you

389
00:22:18.279 --> 00:22:20.960
shut up about this? But these just kind of blow

390
00:22:21.039 --> 00:22:24.480
me away. You know, every convention center has our convention

391
00:22:24.599 --> 00:22:27.640
facility at a theme park has disposable pens that they

392
00:22:27.680 --> 00:22:31.960
put out and with a concern about microplastics in the

393
00:22:32.000 --> 00:22:36.960
oceans and how you know, disposable pens and disposable razors

394
00:22:37.039 --> 00:22:40.200
are two of the biggest contributors to that. The pens

395
00:22:40.960 --> 00:22:43.559
at port Aventuro World in their conventions that are made

396
00:22:43.599 --> 00:22:46.519
of paper. They're kind of they're kind of made like

397
00:22:46.599 --> 00:22:48.799
the the blending stick that you use when you do charcoal,

398
00:22:50.519 --> 00:22:52.759
and then they've got a paper cap so when they

399
00:22:52.759 --> 00:22:55.640
are thrown and they write really well. They're not garbage pens.

400
00:22:56.279 --> 00:22:59.160
So at the end of the day, when you know

401
00:23:00.160 --> 00:23:03.279
five people have either left them or thrown them away

402
00:23:03.440 --> 00:23:07.960
or whatever, they're not contributing to the micro plastics problem.

403
00:23:08.039 --> 00:23:10.039
Now I haven't dissected them yet. I'm pretty sure that

404
00:23:10.079 --> 00:23:12.880
there is some plastic in the center to hold the ink,

405
00:23:13.279 --> 00:23:16.720
but they're basically rolled paper to make up everything else.

406
00:23:17.079 --> 00:23:20.119
And I think that's brilliant. I think that is on

407
00:23:20.279 --> 00:23:23.559
brand for them. It is conservation minded and it's really

408
00:23:23.559 --> 00:23:26.279
really smart. So it's that kind of attention to detail

409
00:23:26.519 --> 00:23:29.880
that you know when Philip talks about quality that they're

410
00:23:29.920 --> 00:23:32.160
showing us. Now, once you get into the park, the

411
00:23:32.240 --> 00:23:35.680
park is built with these beautiful vistas all the different lands.

412
00:23:35.720 --> 00:23:41.519
There's there's Polynesia, there's Mediterranean, there's Mexico, there is the

413
00:23:41.599 --> 00:23:46.720
Far West, which is the American cowboy Town, and then

414
00:23:46.759 --> 00:23:51.599
there's then there's Ferrari World, and there's there's Sesame Adventure. Now,

415
00:23:51.680 --> 00:23:54.039
I have to say I've worked in several parks that

416
00:23:54.079 --> 00:23:57.200
have had Sesame lands, Sesame street lands in them. This

417
00:23:57.480 --> 00:24:02.839
is my new favorite. It is it's huge, it's well done,

418
00:24:03.000 --> 00:24:06.640
and it has a dark ride that is a gamified

419
00:24:06.799 --> 00:24:10.039
dark ride where you're trying to find the Golden Cookie

420
00:24:10.640 --> 00:24:15.680
and or the Giant Cookie. And you you ride with

421
00:24:15.759 --> 00:24:20.680
your family and strangers whomever, and you have a wand

422
00:24:20.720 --> 00:24:23.680
that you point at the cookies and gain points, you know,

423
00:24:23.759 --> 00:24:26.000
like men in Black and and you know, all the

424
00:24:26.119 --> 00:24:27.880
I don't want to call them shooter games, but they

425
00:24:27.960 --> 00:24:31.960
kind of are actmet at Warner Brothers World in Abu Dhabi,

426
00:24:33.400 --> 00:24:36.720
so it's it's that kind of gamification. It's super fun.

427
00:24:36.920 --> 00:24:39.440
They have another new dark ride that I'm very excited

428
00:24:39.440 --> 00:24:43.519
to ride but haven't done yet, called Uncharted, and it's

429
00:24:44.799 --> 00:24:48.799
it's going to be part of Tomorrow's Tomorrow's Edge tour,

430
00:24:48.799 --> 00:24:51.359
so I'm excited to see that. But and then when

431
00:24:51.400 --> 00:24:55.359
you talk to the staff, the way the staff is

432
00:24:55.400 --> 00:24:59.079
trained is I think the biggest takeaway I'm gonna I'm

433
00:24:59.079 --> 00:25:02.240
gonna remember about this park and the staff that you

434
00:25:02.319 --> 00:25:05.440
engage with because they are dealing with people from so

435
00:25:05.519 --> 00:25:07.599
many different countries. You know, those of you who are

436
00:25:07.599 --> 00:25:11.839
watching from the US think about, well they're only you know,

437
00:25:11.880 --> 00:25:15.559
the locals are all Spanish. Well that's simply not true.

438
00:25:15.640 --> 00:25:18.480
Because of the location, we're so close to France and

439
00:25:18.839 --> 00:25:21.559
they have a huge, huge influx of guests from the

440
00:25:21.640 --> 00:25:26.720
UK as well. So sometimes communication, you would think would

441
00:25:26.720 --> 00:25:28.480
be a little bit of a problem, But all of

442
00:25:28.519 --> 00:25:31.319
the staff has been trained to engage with you, and

443
00:25:31.359 --> 00:25:37.160
they know just enough French, English, Spanish, catalog, you know,

444
00:25:37.200 --> 00:25:39.920
all the local languages to communicate and they make an

445
00:25:39.960 --> 00:25:43.240
effort to do it. They are proactive in greeting guests,

446
00:25:43.480 --> 00:25:45.799
they are polite when they do it. And here's again

447
00:25:45.880 --> 00:25:48.119
another one of those weird little things that Scott only

448
00:25:48.160 --> 00:25:52.240
Scott notices. One of the students at IAP said, this

449
00:25:52.279 --> 00:25:54.599
guy has an eagle eye for detail. And I really

450
00:25:54.640 --> 00:25:57.319
do thank you, Elaine College. The difference between a good

451
00:25:57.319 --> 00:25:59.440
show and a great show's attention to detail. But anyway,

452
00:26:01.440 --> 00:26:03.920
in one of the in one of the there's bridges

453
00:26:03.960 --> 00:26:09.519
over the water effects kind of like at or the

454
00:26:09.559 --> 00:26:14.039
water area is kind of like at at Iowa Islands

455
00:26:14.039 --> 00:26:17.559
of Adventure. But there was a boat driving underneath and

456
00:26:17.559 --> 00:26:19.759
it was a service boat that was bringing in one

457
00:26:19.799 --> 00:26:22.279
of the one of the inflatable floats for the water

458
00:26:22.279 --> 00:26:23.920
show at the end of the night, and it drove

459
00:26:24.000 --> 00:26:25.640
underneath the bridge we were on and they saw that

460
00:26:25.680 --> 00:26:28.720
we were watching them, and the driver of the boat

461
00:26:29.359 --> 00:26:32.920
backstage behind the scenes, guy turns around and waves at

462
00:26:33.000 --> 00:26:36.000
us and says hello to us. So I know that

463
00:26:36.039 --> 00:26:38.240
seems like a stupid little thing, but if that is

464
00:26:38.319 --> 00:26:41.400
the expectation, if that is the quality level that these

465
00:26:41.400 --> 00:26:47.279
people are trained to, yeah, that's that's wonderful. That's wonderful.

466
00:26:47.400 --> 00:26:49.240
I will say that this is one of the prettiest

467
00:26:49.240 --> 00:26:51.359
parks I've been to in a very long time. And

468
00:26:51.400 --> 00:26:53.200
I've seen a lot of parks around the world, but

469
00:26:53.680 --> 00:26:58.920
this one is I was walking with with Olivia from

470
00:26:58.960 --> 00:27:01.960
from Aquarey via the new water park that's going up

471
00:27:01.960 --> 00:27:06.240
in Kadia City in just outside of Riod, and she said,

472
00:27:06.599 --> 00:27:08.319
I can't believe how green it is now. Granted she's

473
00:27:08.359 --> 00:27:11.440
been living in Saudi Arabia, so there's that, but it

474
00:27:11.519 --> 00:27:15.920
is gorgeous. It is absolutely beautiful. So I realize I've

475
00:27:16.000 --> 00:27:17.960
kind of raved on about the park in things that

476
00:27:18.200 --> 00:27:20.839
the marketing team probably would not have said, Oh, that's

477
00:27:20.839 --> 00:27:23.039
what we're going to sell. You know, let's talk about

478
00:27:23.039 --> 00:27:26.319
our paper pens and our boat driver who waives at guests.

479
00:27:27.400 --> 00:27:29.839
But if that's the kind of level of detail that

480
00:27:29.880 --> 00:27:33.839
they're looking at, their theming is the same way. You

481
00:27:33.880 --> 00:27:38.039
know every inch of this park right now, because they've

482
00:27:38.119 --> 00:27:41.480
just started their Halloween event and this is the last

483
00:27:41.480 --> 00:27:42.799
thing avatargy. I know, I've just kind of gone on

484
00:27:42.880 --> 00:27:44.759
front a rant. I'm sorry, but I am so impressed

485
00:27:44.799 --> 00:27:46.160
with this park that I wanted to share it with

486
00:27:46.200 --> 00:27:48.039
you guys. And again, I think these are all good

487
00:27:48.039 --> 00:27:51.440
takeaways that pretty much anyone can implement, and especially if

488
00:27:51.440 --> 00:27:53.960
you're trying to elevate the quality of your park. But

489
00:27:54.400 --> 00:27:56.039
they just started their Halloween event, and they handle it

490
00:27:56.079 --> 00:28:00.960
in a very unique way. Their Halloween event is runs

491
00:28:01.000 --> 00:28:04.119
concurrently with the park hours. It's it opens in the

492
00:28:04.160 --> 00:28:09.960
afternoon and closes in the early evening. But it's it

493
00:28:10.480 --> 00:28:14.319
focuses on decor. There's park decor everywhere. There are more

494
00:28:14.400 --> 00:28:18.440
live pump more real pumpkins. There have to there are thousands,

495
00:28:18.640 --> 00:28:22.440
thousands of them throughout the park. They have taken a

496
00:28:22.559 --> 00:28:28.160
really simplistic but clever approach to the other forms of decor.

497
00:28:28.319 --> 00:28:30.880
They have all of these skeletons that are posed in

498
00:28:31.000 --> 00:28:34.920
scenes that match the land they're in. So in Polynesia

499
00:28:35.200 --> 00:28:40.640
there are Polynesian dancer skeletons. In uh, the Old West

500
00:28:40.759 --> 00:28:44.640
there is there's a series of three skeletons that are

501
00:28:44.640 --> 00:28:46.720
doing a sack race. They have gunny sacks on their

502
00:28:46.799 --> 00:28:53.079
legs and they're jumping. It's it's amazing. So it's decor,

503
00:28:53.319 --> 00:28:57.359
it's street characters, it shows. There are multiple Halloween shows,

504
00:28:57.400 --> 00:29:03.240
and then they do have haunted walkthroughs, which they call

505
00:29:03.279 --> 00:29:06.960
Passages of Terror something like that. And so what they

506
00:29:07.039 --> 00:29:09.559
do though, is they do charge. There's an up charge

507
00:29:09.599 --> 00:29:13.319
for those so guests can come to the park who

508
00:29:13.359 --> 00:29:16.160
don't want to do haunted houses, similar to what Six

509
00:29:16.200 --> 00:29:19.559
Flags has done in the past. Actually, so what they're

510
00:29:19.559 --> 00:29:23.079
doing now, are they? Yeah? Yeah, oh do all six

511
00:29:23.119 --> 00:29:27.240
Flags but well nots doesn't but other six Flags do. Yeah, No,

512
00:29:27.640 --> 00:29:29.720
they all do it. Now you have to pay extra

513
00:29:29.759 --> 00:29:31.279
to go into the haunt. I mean, if you have

514
00:29:31.319 --> 00:29:33.279
a not season pass, you can't go into hont houses

515
00:29:33.599 --> 00:29:36.359
and they moved over the old Cedar parks used to

516
00:29:36.599 --> 00:29:40.839
be included and now they're not interesting. So what they're

517
00:29:40.880 --> 00:29:43.079
doing then is but they also sell a pass so

518
00:29:43.160 --> 00:29:46.720
you can get either it's like seven euros per house

519
00:29:47.480 --> 00:29:52.319
or there's four houses and it's twenty five euros for

520
00:29:52.359 --> 00:29:56.400
all four. But they claim that they're twenty to thirty

521
00:29:56.400 --> 00:30:00.400
minutes long. But's so crazy. I'm guessing there. I don't

522
00:30:00.400 --> 00:30:01.599
know whether it's true or not. I have not done

523
00:30:01.640 --> 00:30:04.720
the way. Yeah, they could be pulsying. Well, okay, I'm

524
00:30:04.720 --> 00:30:08.000
going to wrap up my what.

525
00:30:09.400 --> 00:30:13.480
My takeaways from what Scott said, which is that I

526
00:30:13.519 --> 00:30:17.559
think that when we're looking at what makes a quality thing,

527
00:30:17.559 --> 00:30:19.319
because I think that's something we've been talking about for

528
00:30:19.319 --> 00:30:20.720
a while, like how do you get these parks to

529
00:30:20.799 --> 00:30:23.519
quality whatever? And like Scott said, that's not something that

530
00:30:23.640 --> 00:30:27.839
usually is marketed, you know, but it's like more like

531
00:30:28.119 --> 00:30:31.200
it looks good and it feels good, and there are

532
00:30:31.319 --> 00:30:34.640
novel surprising moments throughout your stay, and that can be

533
00:30:34.680 --> 00:30:37.279
a combination of as Scott said, the staff training. Like

534
00:30:37.279 --> 00:30:40.559
there it feels good because you're welcomed, because they they

535
00:30:40.759 --> 00:30:42.960
engage with you, because the staff is happy to see you.

536
00:30:43.400 --> 00:30:46.920
But then it looks good in that like there's good

537
00:30:47.519 --> 00:30:51.200
it looks good, there's green, there's vistas, there's good site lines.

538
00:30:51.359 --> 00:30:53.160
It just looks like a good place to be. But

539
00:30:53.279 --> 00:30:57.200
also the themed nature of the integration with the themings,

540
00:30:57.200 --> 00:31:00.680
integrated all of that, and then those novel moments come,

541
00:31:00.880 --> 00:31:03.640
like Scott said, from the seamlessness. It comes from seeing

542
00:31:03.680 --> 00:31:06.119
the stuff like the skeletons. It comes like those elements

543
00:31:06.599 --> 00:31:09.839
where it just it feels good and easy to be

544
00:31:10.000 --> 00:31:13.200
at these parks and there's not You're not worried about

545
00:31:13.720 --> 00:31:16.079
all of these things. We talked about creature comforts all

546
00:31:16.079 --> 00:31:17.359
the time. You're not worried about where you can find

547
00:31:17.359 --> 00:31:20.119
the bathrooms, and everything is dirty and no one says

548
00:31:20.160 --> 00:31:22.039
hi to you and all these things. And when you

549
00:31:22.160 --> 00:31:24.000
eliminate all of that, I think that's what we're talking about.

550
00:31:24.000 --> 00:31:27.079
What we say like quality, and the question is can

551
00:31:27.200 --> 00:31:30.480
six Flags get that quality that places like Port Inventuria

552
00:31:30.559 --> 00:31:30.960
World have.

553
00:31:32.480 --> 00:31:34.039
That's a great way to sum it all up, which

554
00:31:34.119 --> 00:31:36.400
is good because we're overtime anyway, which should come as

555
00:31:36.400 --> 00:31:39.279
no surprise because Philip let me talk. So that's just

556
00:31:39.279 --> 00:31:41.680
the way they go anyway. Guys, thank you once again

557
00:31:41.759 --> 00:31:45.440
so much for continuing to listen or to watch us

558
00:31:45.480 --> 00:31:48.240
here on Green Tag Park and thirty. We hope we

559
00:31:48.279 --> 00:31:50.880
will see each and every one of you next week. Bye,